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The FTUE as the Hero’s Journey — Part 0

Creative Director at EA, Stanislav Stankovic, explores the parallels between the design patterns of First Time User Experiences in video games and the Monomyth narrative framework by J. Campbell.

Go Rocket

The Start

Retention graph
Typical retention diagram of a F2P game. (disclaimer: not actual data, YMMV)
Key Idea

The Journey

Customer journey
Key Idea



Analysis and opinion from game industry leaders

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