Leading at the Intersections 2023

Any new year offers a prime opportunity for goal setting and forecasting. And while we’re on board with the personal (and practical) resolutions of stepping away from our devices more, carving out time for friends and family and drinking more water — our team resolutions for 2023 center on leadership.

We’re focused on the ways our team at Powell Tate, the public affairs unit of The Weber Shandwick Collective, can continue to inspire, inform and ignite leadership from clients across sectors to drive business and organizational performance — and to make a positive impact on the world.

That’s especially so as we reflect on our role in the new Business & Society Futures offering, which adds to the advisory capabilities within The Weber Shandwick Collective, with a new roster of external advisors to help clients meet a new standard of leadership.

At Powell Tate, curiosity animates our work and is our starting point for understanding the fast-changing world around us and determining how we partner with clients to navigate complexity, mitigate risk, and deliver work that creates value.

This year will again bring many twists and turns across the worlds of media, politics, technology, healthcare and more. This report succinctly explores some of the biggest issues of the moment — and what to be watching for in 2023.

Our report is organized into the following sections:

• Reflections on the public mood
• From 2022 to 2023: What’s next on the global agenda
• From political polarization to…political polarization?
• From pop culture to in-culture
• From woke capitalism to sustainable innovation
• From disparity to health equity
• From misinformation to narrative intelligence

You can read the full report here.

Want to work with us? Reach out to Ellen DeMunter at EDeMunter@powelltate.com

About Weber Shandwick Public Affairs

Weber Shandwick is a global in-culture communications agency built to make brave ideas connect with people. The agency is led by world-class strategic and creative thinkers and activators and has won some of the most prestigious awards in the industry. Weber Shandwick was named to Ad Age’s A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also awarded PR Agency of the Year by Campaign US in 2021, honored as PRovoke’s Global Agency of the Decade in 2020 and PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018. The firm has earned more than 135 Lions at the Cannes Lions International Festival of Creativity, including 36 Lions in 2021 to become the most-awarded PR agency. Weber Shandwick also received Honorable Mention (and the only PR agency) on the Gartner Magic Quadrant for Global Marketing Agencies in 2021.

Weber Shandwick is part of the Interpublic Group (NYSE: IPG) and is the anchor agency within The Weber Shandwick Collective — a communications and consulting network built for the convergence of society, media, policy and technology.

For more information, visit: https://www.webershandwick.com/expertise/public-affairs/

Powell Tate is the Public Affairs Unit of the Weber Shandwick Collective. For more information, visit: www.powelltate.com