The Rumble in the DATA Jungle

Published in
7 min readJun 30, 2022


  • The registration process is live.
  • Technology and product testing for Elrond Wallet Data DEX Login, Itheum Devnet Faucet and the ITHEUM token Claims portal.
  • Runs on the Elrond DevNet.

Our TGE and IDO concluded on Elrond’s Maiar launchpad on March 28, 2022, which marked a significant breakthrough for our project with overwhelming interest. Six years of hard work and perseverance led to this historic turning point, with the $ITHEUM utility token since becoming available on the Maiar DEX, MEXC Global and being supported by Maiar Wallet, Trust Wallet, Coin98 and with many other key announcements coming up very soon.

The $ITHEUM token listing on Elrond’s Maiar DEX allows users to access the token and engage in rewards-based activities for participation in the broader Elrond ecosystem. The Elrond blockchain’s high speed and scalability provide more opportunities for those looking to exchange $ITHEUM while also benefiting from extremely low transaction fees. Elrond is one of the most reliable, secure, and feature-rich LIVE PoS blockchains, operating at an internet scale.

It’s time to build!

The time has come for You to Combat Test our Data Dex!

Itheum’s Rumble in the Data Jungle program is an incentivised Data DEX testing event. Web3 supporters, DeFi experts, entrepreneurs, crypto specialists and eager participants will get rewarded with a place on Itheum’s whitelist for future product rollouts.

This is essentially the most powerful, inclusive and sophisticated way to validate pragmatically that the Data DEX is ready for the world to use.

How to Join:

Register your interest on this form —

If you are selected, we will invite you to join our Data Jungle channel in the Discord server where more information and guidelines will follow.

When Does it start

The Program is Live!

Who can participate?

Anyone is eligible to participate.

How can you submit issues/bugs?

In our Discord, an additional “Test Feedback” channel has been created for our participants only. Here, you can submit any bugs or issues that were experienced during the testing of the Data DEX.. Any feedback here would be valuable, even the tiny details, so please do submit your feedback, as this is why we are doing this.

What’s in it for you?

  • You will start your journey as an Alpha Cub, and as you progress through the test event, if you perform well you will unlock the Alpha OG status in our Discord. Thus, you will be influential and valuable members of the community.
  • Following on from the event, you will also be entered into a sweepstake, where the winners will be chosen to be the among first people ever to use the claims portal and claim some Mystery Prizes once it’s live!

What is included in this testing phase?

As part of this testing round, you will be asked to test three core components that open up Itheum’s Data DEX technology for the 1st time to Elrond’s over 1.6 million wallet holders. The 3 components are:

  1. Elrond Wallet Data DEX Login

Log into the Data DEX using your Maiar App, Ledger, DeFi Wallet and Web Wallet

2.) Itheum Devnet Faucet

If you login via the Elrond DevNet, you will get access to the free $ITHEUM Devnet token faucet. Which provides you free tokens to test out features of the Data DEX.

  1. $ITHEUM token Claims Portal

The Claims Portal is one of Data DEX’s community-oriented core features. Once you are logged in and your wallet is connected, it will notify you of allocations, claims or rewards that have been shared with you that you can then self-claim these directly into your wallet. This feature will be extremely useful for the community as we continue to create fun contests in which rewards are there to be won. Thus, if you win, you will seamlessly be able to ‘claim’ your rewards right from within the Data DEX and then use the $ITHEUM utility tokens to access the other features powered by the same $ITHEUM token.

These are the three main features of the Claims Portal

  • Rewards: If a user wins a competition, they can see their winnings here
  • Airdrops: If we do a community airdrop, then here is where the tokens show
  • Allocations: This is for public, private and other “allocations” that are sent via a vesting schedule

What is the Data Dex?

The Data DEX (Decentralized Data Exchange) is one of our core products, which directly facilitates the peer-to-peer cross-chain trading of your personal data by putting you in control of deciding who can access your data and for what reason. The Data DEX forms the core data protocol for a Web3-based open metaverse world where you (the Data Creator) truly gets to own, control and trade your personal data for shared utility and value

Data DEX Components

The following features work hand in hand to make our Data DEX more convenient and fully decentralized. We believe that these features will eventually drive our product to mainstream adoption. The Data Dex is currently deployed to EVM testnets, and we are currently working on getting it into the Elrond Devnet.

1. P2P Trading

Traditionally, data was sold by more significant data collectors to data consumers, often without your consent. Our Data DEX gives you complete control of your data and notably allows you to exchange data in a peer-to-peer manner. We have taken advantage of smart contract technology to facilitate a seamless exchange of data.

2. Data NFTs

As personal data is unique, we have made it possible to package and tokenize your dataset as an NFT. This allows you to both reap the benefits of trading assets as NFTs whilst enabling NFT native features like limited availability and royalties

3. Data Coalition DAOs

Data Coalitions are an integral component of our Data DEX, mostly because they allow for the grouping of data, thereby making it more valuable. Your isolated data alone may not be as valuable as data collected from a group of people who share similar characteristics. For this reason, we developed a platform allowing for Data Coalitions that will function as DAOs.

4. Personal Data Proofs

At Itheum, we’ve developed a framework where Web2 data can be seamlessly transferred to Web3. This means that we’ve enabled smart contracts to access personal data, making it more effective for on-chain decision-making.

5. Data Vaults

We’ve created a data vault where you can store your sensitive personal data by encrypting it using your keys for security. This data is then stored in protected storage, making it inaccessible to third parties. From there, you can then choose to include it in your other data packs during a trade to make the data more valuable as it contains more demographic context on the person who generated the data.

​​About Itheum

Itheum empowers data ownership in the Web3 and Metaverse ecosystems and creates new market value for your data. It enables this by providing “decentralized data brokerage” technology. It’s a suite of tools that facilitate high-value data to be bridged from web2 to web3 and then be traded via peer-to-peer sales. It allows for “viral adoption” via our creative “Data NFTs” (provide “inner value” to NFTs and enable royalties / limited supply) and “NFMe ID” technology (a living Metaverse avatar representation of you — wrapped as an NFT and backed by personal data) and our innovative Data Coalition DAOs (which bulk trades your data). It also aims to be fully privacy-preserving, regulation-friendly and cross-chain; making it the most comprehensive core blockchain data infrastructure available in the market with use-cases in both the enterprise and retail space.





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This article does not include elements of any contractual relationship. This article shall not be deemed to constitute a prospectus of any sort or a solicitation for investment or investment advice; nor does it in any way pertain to an offering or a solicitation of an offer to buy any securities in any jurisdiction.

For the avoidance of doubt, please note that the protocol has not been fully developed. Any statements made about the protocol are forward-looking statements that merely reflect Itheum’s intention for the functioning of the protocol. There are known and unknown risks that can cause the results to differ from the forward-looking statements.

Itheum does not intend to express investment, financial, legal, tax, or any other advice, and any conclusions drawn from statements in this article or otherwise made by Itheum shall not be deemed to constitute advice in any jurisdiction.

Itheum’s intended purpose of the Tokens is to be used as the medium of exchange between participants in order to unlock access to data and to also serve as a mechanism for decentralized community driven governance (The Services). The purchase, ownership, receipt, or possession of Tokens carries no rights, express or implied, other than the right to use Tokens as a means to enable usage of Services in accordance with the then-applicable terms of use relating to the Services offered within the protocol. The Tokens do not represent or confer any ownership right or stake, share, security, or equivalent rights, or any right to receive future revenue shares, intellectual property rights, or any other form of participation in or relating to the protocol, Itheum, Service Providers or any of their corporate affiliates, other than any rights relating to the provision and receipt of Services, subject to the applicable terms, conditions or policies that may be adopted by participants in the protocol.




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