Why Follow for Follow IS NOT a Good Strategy
A dilemma between short-term and long-term
Many writers fall into the trap of follow-for-follow.
They follow a ton of random people and expect them to follow back. Then ultimately they unfollow those who had not followed them back.
This is quite a popular strategy of gaining followers real quick on a number of platforms including Medium and Twitter.
Although it feels good in the short term, I doubt its long-term advantage. Has it has any? I don’t think so.
They kill engagements so bad. It becomes a vanity metric with absolutely no use.
With a recent update in Medium Partner Program that mandates having 100 followers in order to monetise one’s posts, there’s been a spike in these kind of activities.
I can encourage the use of this for the sake of reaching 100 followers milestone. But continuing it after that seems totally worthless to me.
Continue reading short forms (below is an informative one) —
