The Holiday Checklist: Are You Ready For Black Friday?
Thanksgiving marks the beginning of the Holiday season and the maddening rush of customers to your e-commerce store. Black Friday and Cyber Monday are the two most hectic days in the year. You’re giving discounts generously and customers can’t wait to grab them. But with that you need to see if your store is ready to handle these high demands.
So run through this check list and see if you’re ready to take on the pressure.
- Have you got your store into the festive mood?
It’s important to have your store celebrating the festive season. Does your homepage look like its celebrating? If it’s not you better get to it. Your customers should feel the cheerful vibe on your store welcoming them to celebrate the holidays with you.
2. Have your promoted your offer well?
Okay we really hope you’ve got your customers engaged in your discount sales. Send them emails and keep reminding them of the discount period. Post your discounts on social media and place them in multiple places on your website. One mandatory location for your discount offer is your homepage. Now’s the time to get J2Store’s social share app to easily promote your products and offers.
3. Have you optimized your site’s speed?
We can’t stress enough how important is. If a site doesn’t load within seconds you’re gonna lose a hell of a lot of customers. And that’s not something you can afford to do on Black Friday. Get in touch with your host and select a plan that’s affordable and can increase your bandwidth. Check if your servers can handle the rush without causing glitches or worse crashes.
4. Can you manage your inventory?
You’re going to be running out of products constantly. And you need to keep a track of what you need to restock on. The J2Store Stock Notification app can help you with this. You’ll be notified when stock is running low or out of stock. Keep tracking which products are constantly being bought and if your competitors are running low. If they are, you should try to stock up early.
5. Are you ready to take on security issues
When there’s a huge rush of customers sharing sensitive information on your site, make sure your site isn’t vulnerable to security hacks. You need to spend generously in investing in security solutions for your site. And check if your system is able to recognize suspicious activity on your site.
6. Are you both e-commerce and m-commerce?
True you’ve got to focus on your website, you also need to focus on your mobile store. Lot of your customers are shopping on the mobile. Don’t lose them. In just a few minutes you can set up your mobile store with the J2Store mobile app. Load your products, set up payments and give discounts easily. It really doesn’t take time to do this. Your customers can shop on the go go at your store.
Okay these are some real emergencies if you’ve not done this for your store right away. So hurry and get it done. It’s a lot simpler if you’re using J2Store because it’s easy to use and you can get your store ready for the Holidays in no time.
If you don’t already have J2Store Pro installed go ahead and get it. There’s a 30% off starting from Nov 24th to 28th on all J2Store Pro memberships.
Special Coupon: Coupon Code HOLIDAY2016
