Stop Using Carousels & Image Sliders on Your Homepage

James Paden
James Paden’s Blog
1 min readNov 2, 2015

Note: This was originally published on a different platform on 5/21/13.

Stop. Think for a second. What is your expected outcome of these? Do you actually expect your visitors to STOP their browsing actions, pause for 30 seconds and watch all your slides scroll? That’s silly. SILLY. STOP IT.

Prioritize your messaging and then design your homepage accordingly. Carousels are what happens when you don’t have clear priorities about the purpose of your homepage.

More info and stats here (but you really shouldn’t need numbers, this is common sense): http://conversionxl.com/dont-use-automatic-image-sliders-or-carousels-ignore-the-fad/

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James Paden
James Paden’s Blog

I like to build things and then iterate on them. Partner at Expected Behavior. We run Instrumental and DocRaptor. I also really like bourbon and board games.