What we are reading
Take a look at some of things we are currently reading in our newsroom that you should be aware of
Membership Puzzle Project | MPP launch Membership Guide
The Membership Puzzle Project has released its Membership Guide. It is the culmination of three years of study and support for membership models in news around the world. The Guide is like a little course in membership. It takes you through the steps. It tells you how to do each one. It identifies best practices. It warns about common mistakes. And it gathers into one place the lessons people have learned as they built their membership programs — including, of course, the errors and wrong turns.
Mobile Marketer | How Oracle’s TikTok deal could shake up social media
Oracle shepherding TikTok’s future in a key growth market is especially interesting since the company has no meaningful stake in social media, and is subsequently free of the scrutiny embattling the category in areas like data privacy. Oracle’s lack of the baggage that has weighed on other Big Tech players could serve to benefit TikTok, which is being forced to alter its approach to the U.S. over national security concerns stemming from its parent company ByteDance’s roots in China. In other ways, the partnership — which has yet to be finalized, on top of remaining sketchy in the details — puts social media into relatively uncharted waters in the U.S.
Electro Pages | How AI is used in Journalism
The role of AI in everyday life continues to grow, and its applications continue to expand into new sectors and industries. How can AI be used in journalism, what benefits can it provide, and will it see journalists made redundant? While it may seem that AI could remove the need for journalists, the truth is that many readers enjoy content containing opinion and bias. Unless an AI system can be made to be biased, or form an opinion, then it is unlikely that AI will replace all journalists in the near future.
City University | City named as the new home of the European Journalism Observatory (EJO)
The EJO is a network of media institutions which aim to bridge the gap between media researchers and practising journalists. Since its creation in 2004, the EJO has settled in a number of European countries and now has 13 active websites in 13 different languages. The EJO transfers to City’s Department of Journalism from the Reuters Institute for the Study of Journalism based at the University of Oxford, which has hosted the EJO’s English-language website since 2013. The network will bolster the Department of Journalism’s research profile, providing new opportunities to participate in pan-European projects devoted to topics and issues that journalists and journalism scholars prioritise.
The Alphena News | The essential guide to responsible journalism
Managing editor at The Alphena News, Justin Hinkley compiled a roundup of some of the biggest journalistic mistakes he has made or observed, and the lessons learned. The five lessons are detailed and include: being upfront at all times; knock on one more door; aim to be right, even if you’re not first; know what you don’t know; and finally, numbers can lie, so always make sure you verify them one last time.
