Tipping the Scale

By Jesse Atwell

Are you:

• losing weight or gaining weight?
• working harder or working easier?
• going faster or going slower?
• moving up or moving down?
• growing your business or ruining your business?
• making a difference or getting in the way?
• changing people’s opinions or reinforcing what they already know?

Before you tip the scale, you must cross the midpoint. The midpoint is the tunnel of ambiguity you must traverse to get to the other side of the scale.

The thing about the midpoint is that it’s difficult to know which side of the scale you’re on — the thing you’re measuring is generally too tiny to notice. And it’s easy to get distracted and pulled back to the original side you came from.

When tipping the scale, everyone hits the midpoint.

But not everyone makes it across.