Press Release — Cape Town, May 3, 2019
New partnership with Soccer Laduma allow fans to redeem soccer publications Kick-Off and Soccer Laduma when they create branded content and audience engagement on social media.
CAPE TOWN, 3 May ,2019 — JET8 today announced the launch of its partnership with the biggest soccer publication in Africa, Soccer Laduma. The Soccer Laduma App runs off JET8’s Social Commerce Technology. Soccer Laduma readers will be able to create content and earn JETPoints when they share this content on social media platforms. They can use the JETPoints in the Soccer Laduma App’s shop to redeem products like Kick-Off and Soccer Laduma.
Besides offering communities like Soccer Laduma their own Social Commerce platform, JET8 has developed world-class user privacy technology to protect users’ personal data.
JET8’s User Data Exchange Programme facilitates the transaction between a user and third parties whereby a user can opt-in if they want anyone to purchase their personal data directly from them.
The Soccer Laduma APP allows soccer fans to create branded content and customise their photo and videos with branded Geo-stickers and Geo-frames, and earn points (‘JETPoints’) for every in-app like, comment, and share, as well as for cross-posting onto external social networks.
JET8 recently announced the World’s First Social Wallet .The JET8 Wallet is designed to give users a safe, seamless and pleasant experience.
The JET8 Wallet’s use of blockchain technology that makes it a secure custodian app for those wanting to safekeep their J8T tokens, earn rewards, and buy real-life products.
Soccer Laduma Head of Content for Soccer Laduma, Clint Roper said: “It’s not often that South African football fans get tangible rewards for their passion for the beautiful game. Yes they get to share in the wins and losses of their team, but does any fan really ever benefit from a massive sponsorship deal or winning a tournament other than bragging rights? Truth be told it only ever really costs a fan to be a fan. That’s why when Soccer Laduma and JET8 sat down to discuss a potential partnership, we (Soccer Laduma) were so excited about an APP that results in real rewards for passionate fans, who are the lifeblood of the game. And so after months of development and refining our offering, we are proud to announce that the Soccer Laduma JET8 APP is now up and running and available for download and we can start building a community that will empower soccer fans and turn their own social networks into proper reward opportunities for themselves. It’s a partnership we will endeavour to grow and cultivate over the coming months. We hope our family, the biggest gathering of South African soccer readers on a weekly basis, will download the APP and start growing their community.”
JET8 Co-founder, Mike Allen said: “After many months of development, we are proud to announce a partnership with Soccer Laduma which will empower soccer fans and grow a community. Passionate soccer fans are now able to be rewarded for the love of the game with JET8 app technology.”
Soccer Laduma App is available to download from the Google Play Store. For more information, visit https://apps.jet8.io/
ABOUT SOCCER LADUMA
Soccer-Laduma is the biggest active football community in South Africa across its print, web, mobile and social media properties. It provides breaking news, interviews and analysis on local and international football complemented by user-generated content constantly feeding off each other to create a 24-hour hub of interaction.
ABOUT JET8
JET8 is the world’s first World’s Social Wallet; a platform for brands to reach content creators in order to build meaningful and direct relationships with consumers.
Apps created with JET8 technology turn social media users into empowered creators and consumers, and allow brands and agencies to target, publish, and track the life of branded content. For every like, comment, and share, users are rewarded for their influence with JET8’s social currency, JETPoints. With JETPoints, users can redeem products online or over-the-counter across more than 30,000 retail stores around the world, including Watsons, Circle K, and 7-Eleven.
JET8 launched in 2015 and is currently utilised by over 50 global brands and marketers including Procter & Gamble, Unilever, Nestlé, Coca-Cola, Pepsi and McDonald’s.
For more information about JET8 technology, visit https://jet8.io
For media inquiries, please contact:
Skye Abrahams
JET8 Social Media & PR Manager
skye@jet8.io
