MUSEUM+
Type: Interactive Screen, Mobile App
Timeline: 2 Weeks (Nov.2018)
Methods: User Research, Persona, Journey Map, Storyboard, Prototype, Usability Test
Team: Individual Project
01 Overview
To provide better museum experience, I have designed a mobile app and an interactive table to help them navigate, attain information and recall this journey after they go back home.
This is an individual assignment of an online UX course.
02 Problem
03 Final Design
3.1 Elevator Pitch
For [General Visitors], who have needs as [Better Museum Experience],
[Museum+ App] is a [Digital Media Service Platform] that provides
[Museum+ Screen] is an [interactive table], it allows users to
3.2 Storyboard
Museum+ App
Museum+ Screen
3.3 Rapid Prototype
Try the interactive prototype:
museum+ app: https://free.modao.cc/app/ff48bf5990eec26257b1a5c7e1efb9f255008e1d
museum+ screen: https://free.modao.cc/app/d725096b82c97ca93648db0b898c6cbd12acb18
User flow 1. Navigation
User flow 2. Watch exhibits
User flow 3. Make postcard
04 Desk Research
Current Situation
The descriptions of exhibits in the museums are monotonous and boring. The public screens in some museums are not utilized.
Tendency
· Smartphones have become the most important media for museums to provide various services.
· Indoor positioning technology enables museums to provide unique information and services based on visitors’ locations.
· Some museums consider setting up “maker space” where visitors can involve.
05 User Research
I went to the Museum of the Mausoleum of the Nanyue King to observe the visitors’ behaviours and interviewed one of them as well as my friends.
AFFINITY MAP
I used the affinity map to organise the information from the interview so that I could find generalities for the persona.
Persona
User Journey Map
06 Usability Testing
Purpose
· whether it can help users find the exhibits quickly;
· whether the information and interaction match users’ needs;
· what do users think of making postcard on the screen
Tasks
1. Choose a route and find the exhibit with AR navigation.
2. Browse the information of exhibits and 3D model
3. Choose one exhibit to make a postcard
4. Choose to deliver the postcard
Methods
User 1
Reflection
· Postcards editing will not be available on the mobile phone, because the screen is quite small, and we want to encourage communication and interaction among visitors around the screens.
· Emojis are funny and can help users express their emotions. Handwriting looks more natural.
User 2
Reflection
· I need to check the cost to ensure the quality and the price is not too expensive. Before that, users can choose to get their edited postcards in the shop or by delivery.
· Special stamp adds more meanings to the postcard.
Next Step
· Change filter into emoji in the edit tool
· Provide some handwriting fonts
· Add a special stamp of each museum
