2020 Global Laser Marking Machine Market Report
The effect of laser marking is to expose deep-seated materials through the evaporation of surface materials, or to burn off some materials through light energy to show the patterns and texts that need to be etched. Most metals can be marked with a laser marking machine, but according to different requirements, they can generally be divided into two types: shallow engraving and deep engraving, or marking and engraving. Most metal materials are marked as shallow carving. , Ablate lines with a depth of more than micron on the metal surface, the engraving depth is 5–25, and the width can be several microns to tens of microns.
Laser marking machine is one of the earliest laser equipment used in the field of laser technology and laser industry. In recent years, it has benefited from the rapid development of major economies in the world and the technological progress of lasers and laser devices, downstream material processing in the laser marking industry, communications, and medical treatment. , Instrumentation and other fields demand rapid growth, 2014–2018, the global laser marking machine market ushered in a period of rapid development, the compound annual growth rate calculated by revenue reached 5%, and the market size reached a historical high of US$2.491 billion.
In 2019, under the influence of trade tensions, financial turmoil, some industrial cycle adjustments, and the escalation of geopolitical tensions, the global economy in 2019 fell to its lowest level in the past 10 years. At the same time, the market for downstream applications of laser marking machines such as automobiles and consumer electronics has increased. The speed is down year-on-year. In the automobile market, from the perspective of world sales represented by major countries, the automobile sales in 2019 were 90.32 million units, a year-on-year decrease of 3%. In the consumer electronics market, global smartphone shipments in 2019 were 1.371 billion units, a year-on-year decrease of 2.3%. As downstream automotive, consumer electronics and other industries further reduce the demand for laser marking equipment, leading to fierce competition in the global laser market and laser marking equipment market. In 2019, the global laser marking machine market IPG, Raycus Laser, Chuangxin Laser, Gravotech and STYLECNC continue to lower the shipment prices of lasers and laser equipment, leading to the first decline in the global laser marking machine market in 2019. In 2019, the global laser marking machine market was $21.73, a year-on-year decrease of 12.77%.
The laser marking machine market, which uses low-power fiber lasers, CO2 lasers and semiconductor lasers, is the earliest and one of the most mature markets in the global laser industry. The market penetration rate is also much higher than that of laser cutting and laser welding equipment markets. The marking machine industry has entered a mature stage, but in the Asia-Pacific regions such as China, India, Indonesia, and Africa, South America and other emerging countries in the world, it is still in a rapid growth period. The global laser marking machine production and sales trend is in line with the global laser marking machine The market scale trend is similar. Affected by the decline in demand in lasers, laser equipment companies and downstream material processing, communications, medical treatment, instrumentation and other fields, the global laser marking machine production and sales fell for the first time in 2019, and the global laser marking machine production and sales in 2019 were respectively It is 428,000 units and 396,700.
Market Concentration Analysis of Global Laser Marking Machine Industry
As of the end of 2019, there are more than 5,000 laser marking machine companies in the world, but only a few companies such as STYLECNC, Gravotech, Telesis, Trotec, FOBA, and Rofin have an annual income of more than 50 million US dollars. The market concentration is still biased. low.
As of the end of 2019, there are more than 5,000 large and small laser marking equipment manufacturers in the world that produce and sell laser marking machines. Among them, there are only a few companies with marking machine revenues of more than 100 million US dollars. Laser marking machine industry The market concentration is low. In the future, with the intensification of market competition in the laser marking machine industry and the improvement of the scale and brand benefits of leading enterprises, the market concentration of the laser marking machine industry will further increase.
The development trend of global laser marking machine products
After decades of development, laser marking machine products have been widely used in food, medicine, agricultural products, 3C, electrical and electronic communication products, sanitary ware, tool accessories, tools, glasses and watches, jewelry, auto parts, luggage accessories Buttons, cooking utensils, stainless steel products and other economic fields. In the future, as global laser and laser marking machine companies continue to make breakthroughs in technology research and development and products, and the rapid development of the market, laser marking machine product types will be further enriched; laser marking The price of machine products will further drop; the market penetration rate of laser marking machine products will further increase.
1. The product types of laser marking machines will be further enriched.
From the point of view of laser marking laser type, the main products in the current laser marking machine market are CO2 laser marking machine, semiconductor laser marking machine, fiber laser marking machine, ultraviolet laser marking machine and other products. From the aspect of laser marking products, the main products in the current laser marking market are desktop laser marking machines, portable laser marking machines, and flying laser marking machines. In the future, as the global laser marking machine industry chain companies continue to make progress and breakthroughs in technology and product research and development, more and more ultrafast laser marking machines, green laser marking machines, and 3D lasers will appear in the laser marking market. Marking machines and other more abundant laser marking machine products provide a wider range of product choices for downstream end application customers.
2. The price of laser marking machine products will drop further.
As the global laser marking machine industry chain companies improve the manufacturing efficiency and cost reduction of key components of laser marking machines such as pulse lasers, galvanometers, and laser marking cards, as well as the intensification of the laser marking machine market, the global laser marking machine product prices continue The price of laser marking machines below US$5,000 is already the global mainstream product price. The price war in the global laser marking market is even more intense. Take 20W fiber laser marking machine as an example, the price of standard marking machine equipment is between US$4,000 and 1 The price range of most manufacturers is around US$5,000. Competition in the industry has entered a fierce stage. In the future, as more and more laser and laser equipment companies are listed on the market, companies will further expand the laser marking machine parts, laser marking machine parts and laser marking machine production capacity, the future global laser marking machine products Prices will fall further.
3. The market penetration rate of laser marking machine products will further increase.
The development prospects of the laser industry are broad, and more and more competitors enter and develop and grow, especially in the laser marking machine market where the industry threshold is low. At the same time, large laser marking machine manufacturers are under competitive pressure and are striving to improve product performance and At the same time, the sales scope of products and the market penetration rate of downstream customers in the industry have been continuously expanded, and the sales network of the company has become more extensive. In the future, as more and more companies enter the laser marking machine industry, and laser marking machine companies strive to increase their sales, the market continues to penetrate, and sales channels sink, and the global laser marking machine product market penetration rate will increase. improve.
Market prospects of the global laser marking machine industry
Judging from the intensity of competition, the laser marking machine market seems to have become a red sea. The price war has continued for many years, and the profit margin of the industry has continued to drop. However, from the perspective of the overall demand of the terminal market, with the gradual expansion of laser marking machine application fields, coupled with the increase in the production capacity and strength of pulsed lasers and grating optical fiber and other component companies, the cost of marking machines continues to decrease, and the market demand for laser marking machines has gained With greater excitation and release, the overall shipment of upstream lasers and the downstream laser marking equipment market will continue to grow.
Although the upstream supply chain of laser marking will be affected due to the outbreak of the epidemic in 2020, downstream demand will further shrink, and the global market is expected to further decline. However, in terms of terminal demand in the next few years, with the development of the 5G communication industry and the rapid development of new energy vehicles, the global consumer electronics, Internet of Things, home furnishings, and automotive industries will further release the demand for laser marking machines. The industry penetration rate will further increase, and the market demand driving force will remain strong. It is expected that in the next five years, the global laser marking machine market will grow further. By 2025, the global laser marking machine market will reach US$2.503 billion.
Faced with the huge market prospects and competitive pressure of the laser marking machine market, more and more competitors enter the laser marking machine market. If laser marking machine companies want to become the final winner, they must strengthen their comprehensive competitiveness. Enhance product performance and functions in laser marking key components and software while further reducing product prices and use costs; in-depth research and development of laser marking/engraving machines in industrial manufacturing, medical, aviation and other fields of specific process applications; improve after-sales service capabilities; Accelerate the transformation of enterprises into intelligent manufacturing equipment integrators; promote the diversified business of marking, cutting, and welding products; conform to the trend of market sinking to developing countries and channels, strengthen market development capabilities, and further promote enterprises to a new level.
