Why online presence matters now?

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Internet has brought and given so much to us. We have made our lives so lot dependent on internet now that it has become our necessity. Mobile phones, tablets, laptops etc has become our dependency in daily life.

Walk professional, Talk professional:

Talking about our daily professional life, it is important that we’re recognized for the work we do. And hence online presence is important for all of us. Online presence not only means that we are active on social media portals (For eg. Facebook or Instagram) but also a professional presence on international platforms like LinkedIn, Monster.com or our own professional website.

It is easier and efficient. In our day-to-day life we make a lot of efforts and we are often recognised for it. But how do we enhance ourselves better? It is simple. Get your own website. It is easier than you think. Your website will have all important information about you.

It is easier than it sounds:

Register a domain on your name.
Make sure the domain you purchased reflects the products you’ve worked upon so that your clients or customers can easily get to you through the search engines. Follow these steps thereafter:-

1. Find a web hosting company.
2. Prepare your content.
3. Build your website.

Say what? You’re all set to go.
By building our online presence we’re building our own space. Space for our business to grow more efficiently.

You also have to make the right decision once you choose the platform. Choosing a wrong platform might cost you months in backtracking not to mention the monetary cost of setting it up.

What else can we try?

There are other ways too, to get featured on international platforms as well. For example:
1. Real-world marketing.
2. Guest posting.
3. Blogging.
4. Search Engine Optimisation.

CONCLUSION:

There’s no one-size-fits all-solution for any online presence. It comes in all packages big or small. It is important that you understand what you need first before you finally take a step ahead in building your recognition worldwide.
It is easy and sufficient but one wrong decision can lead you to a whole lot of backtracking or poor results.

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My name is Vijaya and I work as a Project Coordinator at Zestgeek Solutions P Limited for the past 6 months now.

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