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NFTs: How Brands Use Them as a Marketing Tool

Non-Fungible Tokens (NFTs) are unique blockchain-based digital assets that have…

Salesforce’s Marketing Tactics to $100M Revenue

How to Turn Customers Into Collectors

Some brands don’t just have customers but collectors.

The Strategy That Turned Uniqlo Into a Global Empire

How Power Influences What Customers Want

Sometimes your customers feel in control, powerful, and sometimes they don’t.

IKEA Effect: Why You Should Know About This

As marketers, we think that customers will always prefer a more convenient product.

How To Turn A Commodity Into An Experience (The Nut Roll Example)

Funnel Marketing: My Illustrated Guide

Funnel marketing is pretty basic stuff.

The Joe Rogan Podcast Marketing Strategy

If you don’t know Joe Rogan’s podcast, just have these numbers in mind: