Product Marketing Done Right: 13 Examples

As a marketer, your job is ultimately to sell a product.

Except, when you talk about your product and its features, guess what happens?

People get bored and don’t care.

So how do you solve this conundrum?

Product marketing!* (done right)

Here is how:

*Product marketing is a complex discipline, and I have dumbed it down here to keep things simple. I am just defining it as: “whenever you talk about your product and its features as a…