Implement
Published in

Implement

The Strategy That Turned Uniqlo Into a Global Empire

This is how Uniqlo became a $19 billion/year global success story.

1/ Humble Japanese origins

Uniqlo’s founder (Tadashi Yanai) was born in the clothing business.

In 1972, he inherits his father’s men’s tailoring business but decides to move into casual wear.

His inspiration: Gap, Benetton…; which he discovered traveling the US.

Uniqlo was born.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store