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Welcome to Stacy Zinken, our new Chief Experience Officer!

Stacy, we’re thrilled to have you on board! Tell us about your background.

My first job out of college was within the marketing department at Fredrikson & Byron, and the legal industry has been my home ever since! I love the challenge of navigating the law firm culture and working with professionals across the industry to impact the future of how legal services are delivered. My experience covers a variety of areas, including leadership across marketing, business development, sales, and client success within law firms, affiliations, and legal tech companies.

What drew you to Paladin?

A good friend of mine reached out on a Friday night and told me I had to check out Paladin and the CXO position, as the company and role would be “perfect” for me. As usual, she was right! As soon as I read the job description and learned more about Paladin’s focus on access to justice, I was hooked. Each conversation I had with a Paladin team member increased my excitement to join such a great group of people who are so passionate about helping others. Being part of a mission-based organization has been a goal of mine for a long time, and I’m beyond excited to help build on the amazing work that has already been done.

Why is access to justice important to you?

Each of us has the right to have our voice heard, but accessing this right is unfortunately not always a given. Our backgrounds and circumstances drive our knowledge across the continuum of access to justice, from understanding when to question whether something is just and what’s possible with representation, to accessing support and working towards resolution.

I started my career at a law firm that had and still has a strong pro bono and community service program. The firm, Fredrikson & Byron, was one of the original signatories to the Pro Bono Institute’s Law Firm Pro Bono Challenge, committing three percent of billable work to those in need. This was my first experience seeing and understanding that not everyone has access to justice. I was constantly inspired by the commitment our attorneys and legal professionals had to representing individuals and businesses through their pro bono work.

We are all human and it’s inevitable that we will face difficult situations at various points of our lives. It should also be inevitable that every individual has access to justice. It’s human decency.

What do you see as the biggest opportunity for Paladin’s products and technology?

There are so many opportunities: it’s difficult to choose the “biggest”! Paladin is building a strong network of both organizations that work with individuals and businesses that need support and legal professionals who can contribute their time and expertise to providing this support. The Paladin hub streamlines connecting these groups to provide access to justice, while saving time and money that can instead be used to provide substantive support to communities. There’s also a huge opportunity to educate the public on what access to justice means and when and how to pursue such access. Finally, so many of us want to help, but don’t necessarily know where to start. Paladin can be this place for legal professionals.

Desert island: one album, one book, one movie.

Album: I’m going back to the 80’s with my “album” response: I would have a mix tape with music from P!nk, The Chicks, Brandi Carlile, Chris Stapleton, The Jayhawks, Lady Gaga, Eminem, Imagine Dragons, and Rascal Flatts.

One Book: Anything by Mary Kubica

One Movie: I don’t have a favorite movie, so a box set of the TV series Friends.

What are you most looking forward to in your new role?
I’m most looking forward to working together with an amazing group of individuals, legal professionals, and community organizations to positively impact our society through access to justice. I’m a connector by nature and have a strong curiosity and interest in learning about other people’s experiences. This interest sits squarely with the role of a CXO. I’m excited to learn about our clients’ ambitions and barriers to success and work together to find solutions.

Which GIF best represents how you feel about building justice tech?



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Kristen Sonday

Kristen Sonday

Co-Founder, CEO @JoinPaladin. Partner @LongJump. World traveller. Wine and chocolate lover.