NBA All-Stars DeAndre Jordan and Jrue Holiday Join JUST Egg’s Starting Lineup
We’re proud to welcome NBA All-Star and Olympic gold medalist DeAndre Jordan, center for the Brooklyn Nets, and Jrue Holiday, point-guard for the Milwaukee Bucks, to the JUST Egg family as our very first professional athlete brand ambassadors.
After experiencing first-hand, the health and performance benefits of a plant-based diet and a better egg made from plants, both athletes are excited to team up with JUST Egg, America’s fastest growing egg brand, to increase awareness of the delicious product that’s better for our bodies and better for the planet. Joined by other prominent professional athletes, DeAndre and Jrue are in tune with what they put into their bodies and understand how a balanced, plant-forward diet impacts their health and performance, on and off the court.
“I started my plant-based journey three years ago and haven’t looked back. As a professional athlete and a parent, I’m constantly thinking about ways to nourish my body and enhance my performance, while also balancing a healthy, mindful lifestyle at home. Whether at home or on the road, my morning always starts with a healthy, high-protein breakfast that keeps me going throughout the day. I’m proud to join the Eat Just team as an ambassador and to share the JUST Egg love with my friends and family,” said Jordan, a three-time All-NBA and two-time NBA All-Defensive Team member.
“I’m excited to join Eat Just as an ambassador because I truly believe that what you put in your body matters. Game changing products like JUST Egg allow me to push further as an athlete in ways that I couldn’t even imagine. Incorporating more and more plant-based foods into my diet over the past few years has greatly improved my endurance, recovery time and overall performance,” said Holiday, also an NBA All-Star and two-time NBA All-Defensive Team member.
“As a former college athlete, I have a deep admiration and appreciation for the work that professional athletes put into their sport which starts with how they treat their bodies. I’m thrilled to welcome DeAndre and Jrue as our first ambassadors at Eat Just and I’m proud to share the same commitment to eating a healthier plant-based diet, while also making our communities stronger and our planet more sustainable,” said Josh Tetrick, CEO and co-founder of Eat Just.
JUST Egg Cookin’ with DeAndre
We’re excited to work with both Jrue and DeAndre to produce original content and unique opportunities to share the JUST Egg love with fans throughout the 2021–2022 basketball season. To kick off our ambassadorship, DeAndre throws down in the kitchen, showing us his JUST Egg morning ritual in a fun video that you can view here:
JUST Egg on Cooking Clean
Catch JUST Egg in two episodes of DeAndre’s upcoming “Cooking Clean” series on PlayersTV, the athlete-owned lifestyle TV network and media company. The plant-based cooking show premieres Memorial Day weekend and features DeAndre highlighting his culinary skills while sharing some of his favorite plant-based recipes alongside guest chefs. The two episodes featuring JUST Egg showcase a delicious veggie omelet with Brooklyn-based chef and restauranteur, Chef Latisha Daring and a kimchi fried rice dish with plant-based influencer and blogger Joanne Molinaro, The Korean Vegan.
This partnership marks the beginning of our athlete ambassador program as more professional athletes across different sports are changing their relationship with food and embracing plant-forward eating.
Cooking Clean Recipes Featuring JUST Egg
Walnut Chorizo and JUST Egg Vegetable Frittata
Ingredients:
1 bottle of JUST Egg
1 cup of Shredded Spinach
1/2 cup diced Portobello Mushrooms
1/4 cup Follow your Heart Cheddar Shreds
1/4 cup diced Tomatoes
1/4 cup diced cooked potato
1/4 cup bell peppers
1/4 cup red onions
1/3 tsp Onion powder
1/3 tsp Garlic powder
1 sprig of Rosemary chopped
1/2 cup Bell peppers diced
1 tsp Sea Salt
1 tsp Pepper
1 tsp smoked paprika
Directions:
- In a small frying pan, precook your veggie stir fry to ensure all veggies are cooked first
- Combine all vegetables with sunflower or olive oil with below seasonings.
- Combine cooked veggies with JUST Egg (liquid product) into baking pan and bake for 10–12 mins until golden brown.
Easy Kimchi Fried Rice with JUST Egg
Ingredients:
1 cup kimchi
1 tbsp gochujang
2 tbsp soy sauce
1 tbsp sesame oil
1 tbsp extra virgin olive oil
1 cup frozen vegetables
2 cups cooked rice
2 scallion (green part only)
1 tsp sesame oil
1 tsp sesame seeds
1/3 cup JUST Egg
Directions:
- Using kitchen shears, cut up your kimchi (if you want).
- Make the sauce by mixing together gochujang and soy sauce.
- Add 1 tbsp of sesame oil and 1/2 tbsp of extra virgin olive oil to a non-stick pan over medium high heat. When the oil begins to shimmer, add the kimchi. Cook for about 2 minutes, until kimchi starts to change color (gets lighter).
- Add frozen vegetables. Cook for about 1 minute. Then, create a well in the center of your cooked veggies and add the liquid egg replacer.
- Allow the egg to cook a little, and then begin to scramble them within the well.
- Incorporate the scrambled JUST Egg into the rest of your vegetables and cook for about 2 minutes. Create another well in the center of your vegetables and add 1/2 tbsp of extra virgin olive oil. Add 2 cups of cooked rice.
- Cook the rice in the well for about 1 minute. Then begin mixing together with the vegetables. Cook for about 1 additional minute. Then add sauce.
- Add scallion greens, sesame seeds, and sesame oil. Mix together before eating.
