There is a method to my madness, that has evolved over the years. FWIW, I am outlining it in this post. (The sketchnote is more useful than the text below, me thinks.)
A summary of my general approach/process is:
You can read more here, but I focus on the Strategy Standup (done daily).
- What do we need?
- What are we missing?
- How might we bridge the gap between the two?
I try to find a balance between pen/paper and technology. For brainstorming and general thinking, I prefer pen and paper. When I am task oriented and/or want to preserve things, I use my computer or phone. A few of my favorite tools include:
I think iteration is essential. (Hopefully that is obvious.) Try something, see how it goes, tweak where necessary and repeat the cycle. Most things worth doing involve discovery and I need to learn and adjust throughout the journey.