How we play a real prank on April Fool’s

Krist Ivan
Drivezy
Published in
2 min readApr 10, 2017

April Fools’s is always a fun time. We all like to play pranks on our close friends and family. Spread fake news and exaggerated rumours about our close ones!

At JustRide we have always believed that our valued customers are just like our close friends and family. Giving unique positive enriching experiences to them each time they choose to ride with us is what gives us satisfaction.

Seeing smiles and hearing about exciting stories from our customers is what makes this business so engaging and memorable for us.

So we thought, this April Fool’s who better to play a prank with than our very own JustRider family!

But we wanted to play a clean prank. One which our customers would appreciate. And a prank that, looking at it, is actually to the benefit of who we are pranking.

After all, we realized that it is only with our really close friends and family that we can take the liberty to push the envelope, but in good faith and with good intentions.

So we ran an offer for April Fool’s — ‘LuckyFool Offer’. We guaranteed a minimum 10% cash back on every booking with a chance to win up to 30% cash back.

Our devious April Fool’s Prank :D

And that was the prank!

In reality we were offering a chance to win up to 100% cash back for a lucky user! And that is exactly what happened.

Atul Sahu was our ‘LuckyFool’ winner. He expected a chance to win up to 30% cash back for his booking. And he was very happily surprised when he learnt that he actually won 100% cash back and his ride was completely free!

And we got to make a JustRider smile and made his day! He certainly felt lucky!

Our ‘LuckyFool’ Winner Atul Sahu

What could be more rewarding on April Fool’s? We got to play a prank on our JustRider family. And the person we played the prank on was very happy about it. We made memories and made someone smile through the day!

Now that’s how you play an April Fool’s prank, JustRide style!

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