Kaleida’s Attention Index ranks the Top 25 articles for July 2017, US news sources

Kaleida, a media research and data company, today released Attention Score rankings of 144,000 U.S. news articles for the month of July. The data is available to download and reuse with an open license.

Kaleida
Kaleida
2 min readSep 11, 2017

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CNN’s article “41 states have refused request for voter information” (source) on July 5th by Liz Stark and Grace Hauck led the rankings in July. The article was promoted on CNN’s home page for over 24 hours which has an Alexa Rank of 105, and it was pushed via CNN’s brand page on Facebook with 27M followers. Facebook reported 213,697 engagements for the article.

Globally, the coverage of Linkin Park lead singer Chester Bennington’s suicide dominated the rankings. BBC’s report scored the highest Kaleida Attention Score with a 97 out of 100, while the Daily Mail’s story earned nearly 1M Facebook engagements.

Other notable stories in July included coverage of John McCain, Sean Spicer’s resignation and his short-lived replacement Anthony Scaramucci, Trump’s transgender military policy, and ongoing reports about Russia and the Trump family.

About The Attention Index. The Attention Index is a proposed open standard for measuring premium media. The algorithm combines data about what professional media orgs value with what consumers of media value. The scoring system surfaces high impact media and data which can be used to support healthier economics across the media ecosystem. The data, algorithm and methodology are publicly available with a Creative Commons license.

For more information, visit https://kaleida.github.io/attention-index/

About Kaleida. Kaleida is a media research company based in the UK. The company sells data and analysis about the attention economy to companies who do business in the media ecosystem.

For more information, visit https://www.kaleida.com/

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