Email Marketing

Kate Streip
Kate Streip
Published in
2 min readJan 17, 2018

Think email marketing is old news? Think again.

Email is 40 times more effective at acquiring new customers than Facebook or Twitter. -McKinsey

4.24% of visitors from email marketing buy something as compared to 2.49% of visitors from search engines and 0.59% from social media. — Monetate

90% of email gets delivered to the intended recipient’s inbox, whereas only 2% of your Facebook fans see your posts in their News Feed. — Forrester Research

Email marketing can be a consistent and easy tool to use in business. Especially if it’s automated. Here are a few types of campaigns we can create:

  • Welcome series
  • Promotional campaign
  • Newsletter
  • Company update

We’ll focus on messaging, timing, mobile optimization, and automation. We’ll also A/B test subject lines and content for optimal open and click rates.

Here‘s a sampling of past campaigns:

Torch Promotional

Rhinogram Survey

Rhinogram Content Drip

Want to start making great, automated emails? Email Kate: kateb11@gmail.com.

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Kate Streip
Kate Streip

Digital Marketer, Writer, Chattanoogan, Data Nerd, Bookworm.