How WhatsApp chatbots are making the shopping experience pleasant in the retail sector?

Sonrat Priyanka
Kevit Technologies
Published in
3 min readJun 29, 2020

There is no refuting the fact that technology and automation have rapidly transfigured the way business is done. “If you get a WhatsApp message, you’re probably going to open it. That’s the interesting thing.” — Harper Reed. This proverb bespeaks the importance of WhatsApp and its easy reach among the mass. Therefore, chatbots built on WhatsApp could be an aid to any industry.

How retailers can use Chatbots to provide better customer service?

Chatbots enable retail businesses to provide potential customer service by driving customer engagement 24/7 without requiring human intervention. As an intuitive alternative to customer service, chatbots are making waves with their conversational user interface, backed by machine learning in order to provide efficient & personalized product recommendations and a way to smartly engage with the customers. This allows retailers to provide 24/7 support, amplify shopper experience and counsel. The overall result is happy returning customers and apparent boost in sales.

Retail WhatsApp chatbots can improve customer service, offer product recommendations, act as sales associate and perform tasks like processing orders, offering tracking info, and tracking orders. They’re highly customizable and can be modified to suit your business needs.

Whether you need a sales associate for your customers or a bot to assist with your back-end operations, we can help you with that.

Adorn shopping experience

Shopping online can be muddle at times since there are a lot of choices and large catalogues can often be cloddish & also trouble over your head.

How would you like it, if you felt like you’re in a physical store with a shopping assistant?

WhatsApp Chatbots are creating an akin experience as that of a physical store. They assist customers online by helping them navigate through various options to find the products they are looking for. With the intention to provide an excellent customer service, chatbots are programmed to answer simple queries and provide front-line support to customers and to foreground their shopping experience.

Here are some use cases of WhatsApp Chatbot -

  1. Product Selection

The customer can choose & filter for the product that they need, they can choose the product according to the size and the color they wish to. Most of the consumers prefer a business that they can chat and shop on rather bumping into a crowd or having to join a long queue before you purchase whatever you want to buy.

2. Product Promotions, Discount Deals

This is another advantage buyer get whenever they shop. In a bid to attract more customers to buy their products, sellers tend to give out more discount deals and coupon codes, which buyers can use to make purchases through WhatsApp chatbot. They can provide even customized promotions to the customers through WhatsApp personalized message shopping, decreasing abandoned cart challenge.

3. Order Payment and Tracking

WhatsApp Chatbot can automate the payment on the WhatsApp messaging application by providing the payment link, and the consumer can pay for the product through payment gateways. It provides the documented invoice as well through the chat.

4. Locate the Store

In case the shoppers want to return an item or redeem their points and have any muddle for which the person wants to visit the store. How can WhatsApp Chatbot help over it? With the GPS tracker, the WhatsApp Chatbot helps you to locate the nearest store from your homeplace. Or the nearest pickup point for their shipment.

5. Feedback & Recommendation

Customer feedback or voice of the customer is an essential aspect of improving. An improved platform for collecting, analysis, distribution, and action into a single interconnected platform, can help to understand.

Build your own WhatsApp bot in a matter of hours for your retails business at Kevit, would love to assist you with our expertise in bot development and customer insights. Contact us now at — coffee@kevit.io or visit us at Kevit.

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