Today, Kin Ads Team is launching kinads.org, along with formally announcing the first Kin Ad Network integrated app, PeerBet. Created by Simon and Patrice, PeerBet allows users to place wagers in a cross-app currency called Kin, on the outcomes of Sporting Events. Users earn Kin by winning bets with others and by creating good quality user generated bets, collecting 5% in commission of all Kin wagered on bets you create.
PeerBet was the first app to test a Kin Ads implementation, to reward users for watching an Ad. They were instrumental in proving Ads could be a viable way to generate revenue and potential buy demand for Kin. Without their early work, the Kin Ads Project would not have come together so quickly and the Kin Ads implementation wouldn’t be as far along with other yet to be announced Ad Network partners. Thank you Simon, Patrice and PeerBet. Please download and try the experience — https://peerbet.io/
Key Learnings from PeerBet Implementation
- Through The Kin Ad Network, Apps are paid out revenue in Kin as they generate it, regardless of size. On their own, smaller apps would have to wait months to build up to the minimum withdrawal threshold required by many Ad Mediation Platforms
- Cross Kin App Advertising, allows apps to tap into other member user bases, creating potential for interesting cross promotion opportunities denominated in Kin, rather than dollars.
- Optimization as a service from Day 1. As data comes in, the Kin Ads team are experts in Ad Waterfall and User Engagement optimization. Offering all apps access to an experienced team to maximize revenue.
Our mission is to create a valuable network of connected Apps, using Kin as a common currency, where users and developers are compensated for the value of their engagement. There is a lot of value circulating within In-App-Purchase/Gems/Credits/Advertising that consumers and most developers hardly participate in. We are going after this opportunity.
The launch of KinAds.org gives us a home and a launching pad for many more exciting conversations with the community, future developers and advertisers. If you are a developer looking to test Kin with your users. Connect with us! — Marketing@kinads.org
Follow our page on LinkedIn for future announcements: https://www.linkedin.com/company/the-kin-ads-project
Follow us on Medium for thought leadership and announcements: https://medium.com/@kinads