The Kindly Ecosystem — An Overview

In a nutshell, the Kindly Ecosystem consists of four components:

• CUSTOMERS who purchase measurable social impact
• KINDLY PRODUCTS that easily enable those customers to process, track, and generate those transactions
• IMPACT PARTNERS that deliver and execute measurable social impact
• SOCIAL OUTPUTS that get created

Our entire Kindly ecosystem is built on the eco-conscious Polygon Blockchain powered by our Kindly Social Impact Engine and publicly accessible by the Kindly social impact search tool known as Kindly Search.

As a result, the Kindly ecosystem enables any company or individual to easily purchase, track, and execute measurable social impact, bringing maximum transparency, trust, and accountability to giving.

Customers

These can be anything from individual consumers, socially responsible companies, and payment processes to blockchains, games, metaverses, exchanges, and NFT collections. Anyone of these can act as the initial catalyst for generating measurable social impact.

Kindly Products

Every product we are building at Kindly is driven by purpose — to make it as easy as possible for anyone to create measurable social impact.

Kindly’s initial product offering is as follows:

1. Kindly Search — a google-like search tool for tracking social impact. This is our main cause marketing tool where all measurable social impact initiated by an individual or company is publicly accessible, displaying real-time metrics of the social good.
2. Kindly Market — an easy-to-use online store where consumers and businesses can purchase measurable social impact, just like they would with any digital product; only the purchase and execution will be tracked on the blockchain.
3. Kindly API — enables socially responsible companies to directly connect to the Kindly Social Impact Engine to facilitate seamless corporate giving.
4. Kindly Plugins — which are custom e-commerce plugins that make it easy for any online or retail store to become socially responsible easily.
5. Kindly Avatars — our innovative, consumer-based product will enable people to create socially responsible NFT avatars that they can use across multiple platforms and automatically generate measurable social impact.
6. Kindly Staking — A future initiative to not only decentralize the Kindly ecosystem but create a mechanism for token holders to support the network and generate social impact at the same time.

We also have additional products in the pipeline.

Impact Partners

Our impact partners are charities and social enterprises vetted for reliability, transparency, and efficiency. We have officially announced two impact partners, with several more soon to come. Below are two of our founding impact partners;

Food for Life Global — an international network of food relief projects in 65 countries that serve over 1 million people with freshly cooked plant-based meals. www.ffl.org

Juliana’s Animal Sanctuary — an award-winning, internationally recognized animal sanctuary that cares for rescued animals and educates the public on the importance of respect for all life. www.JulianasAnimalSanctuary.org

We have many other impact partners in the pipeline, ready to be added to our ecosystem as soon as our vetting process is complete.

Measurable Social Outputs

In 2015, the United Nations created the Sustainable Development Goals (SDG) to be the foundation for comprehensively addressing Earth’s social challenges. The SDGs provide a shared blueprint for peace and prosperity for people and the planet, now and into the future.

The SDGs build on decades of work by countries and the UN, including the UN Department of Economic and Social Affairs.

The entire purpose of Kindly is to facilitate positive social good, guided by these 17 Sustainable Development Goals.

At launch, Kindly will be addressing at least 10 SDGs; however, our goal is to effectively and efficiently address all 17 SDG’s with measurable social impact.

Food for Life Global is much more than a food relief service. They address 7 of the identified SDGs, including: -

• 1. No Poverty — Food for Life Global’s network serves over 1.5 million meals daily in 180 cities and 65 countries.
• 2. Zero Hunger—Food for Life Global aims to solve world hunger through the innovative approach of using the purest food prepared with a loving intention to create unity in the world.
• 3. Quality Health & Well-Being — Food for Life Global also has affiliates that offer medical care when needed, but underlying health and well-being is a nutritious diet of which the charity excels.
• 4. Quality Education — Through partnerships with Governments, Food for Life Global affiliates provide healthy meals as part of the Indian Government’s Midday meal initiative that is transforming access to education for the underprivileged.
• 10. Reduced Inequalities — Food for Life Global’s project seeks to empower women and girls to bring them out of poverty through good nutrition and education.
• 13. Climate Action — Animal agriculture is the biggest polluter of the environment; therefore, Food for Life Global affiliates only serve freshly cooked vegan meals.
• 15. Life on Land — Through Food for Life Global’s partnership with animal sanctuaries, they are teaching the world the importance of respecting all life.

Whereas Juliana’s Animal Sanctuary addresses the following SDGs:

13. Climate Action — Animal agriculture is the biggest polluter of the environment; therefore, Juliana’s Animal Sanctuary is helping to raise awareness of this connection.

14. Life Below Water — All life should be respected, and that is exactly what Juliana’s Animal Sanctuary teaches through practice and precept.

15. Life on Land — The same as above

The Kindly ecosystem will be streamlined, cost-efficient, and effective, but more importantly, it will make it easy for anyone to be kind.

About Kindly

Kindly is a purpose-driven social enterprise co-founded by one of the largest food relief charities in the world. With its existing infrastructure and strategic partners, Kindly is bridging the gap between social impact and Web3 as it creates innovative consumer and business-related products that help make it easy to generate, track and process measurable social impact.

To learn more about Kindly visit:
Website | Twitter | Telegram | YouTube