Super apps are taking over the world!

Kozjin
Kozjin
Published in
3 min readAug 1, 2019

As our modern day consumer lifestyle shapes our consumption of social, retail and financial services, the rise of multiple tech platforms catering to these digital utilities is inevitable. These digital utility platforms range from messaging and social networks to transportation and e-commerce.

All that you’ll need
In this fight to be the number one app for digital utility, emerged the trend of “super apps”, an app that combines multiple digital utilities such as communication, search, navigation, commerce and payment into a single application. Consumers are enticed to use these super apps because they offer a seamless, customized and efficient experience.

The Rise of Super Apps: APAC

In Asia alone, there are several super apps such as Alibaba, Gojek, Wechat and Grab fighting to be the lion’s share of their respective target markets. The benefits of super apps is tremendous with some benefitting small merchants due to the low barrier to utilise it and consumers benefiting from the growing ecosystem. These factors are multiplied with the huge appetite Asia already have for mobile finance, combined with its rapid growth in mobile and internet penetration, leaving a massive digital opportunity for Asia to become the focal point for fintech mass adoption.

Kozjin: Digital banking, payments and messaging

Kozjin vision of mass adoption ties closely with the benefits of super apps, therefore, we are building towards that vision with our very own super app in the making. As we progress further into our development into a super app, our Kozjin app will continue unlocking new benefits such as loyalty programs, premium features, merchant partnership and most notably our Kozjin debit card. Widening our app usage and expanding our community will be our utmost priority, so start using the Kozjin app right now and be ready for its version 2!

After much consideration we decided to design a new UI to improve our community’s experience! We will also launch the new UI with the following features:

  • Send, deposit, access and manage crypto instantly
  • Track tokens & currencies with analytics

Followed by our next major update, version 2.0 will unlock new features such as:

  • Ability to buy and sell supported crypto besides KOZ through the app
  • Kozjin card application
  • Quick exchange [token conversions allowed]
  • Kozjin chat allows users to communicate with each other, sending photos, files, audio messages, and supported crypto transfer

Join us at Kozjin, as we welcome people from all walks of life, industries and experiences — we want to hear what you think and be part of this journey. Like our facebook page or join our telegram group for latest updates.

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