H-O-G Challenge

Promoting Krause House and BIG3 BallHogs in the Basketball Universe through Web3 and Sports Communities

KAF
Krause House DAO
5 min readMay 12, 2023

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Krause House, Bond with Mochi, and InTheLabBrand have joined forces to launch a groundbreaking new digital street team campaign called H-O-G, aimed at harnessing the power of the web3 and sports communities to promote Krause House and BIG3 BallHogs across the basketball universe.

This four-week challenge harnesses the power of web3 and sports communities, allowing you to showcase your social media skills and earn tokens along the way. Whether you’re a die-hard basketball fan or just looking for a fun and engaging platform, the H-O-G challenge is open to anyone with a passion for the game.

Collaborate with other participants and help generate excitement and engagement for these exciting brands.

Don’t wait, join the challenge today and let’s take on the basketball universe together!

How it Works? 👨‍🏫

The H-O-G challenge is an exciting opportunity for basketball fans to showcase their social media skills and earn rewards while promoting Krause House and BIG3 BallHogs.

Participants will be grouped into teams of 2–4 players and will be tasked with creating and posting one TikTok highlight video per day, showcasing the skills and excitement of these two innovative brands.

To earn rewards, teams must submit daily check-ins via Bond with Mochi. Each successful check-in earns token rewards, with players having the potential to earn up to 8 $OP and 4 $MOCHI per day. In addition, Krause House has the potential to earn 1 $OP per day.

However, there’s a catch — every missed check-in results in a slash, and three slashes in a row mean game over for the team. To succeed in this challenge, teams must work together to ensure they meet their daily check-in requirements and avoid missing any submissions.

The H-O-G challenge ran from April 10th to May 5th, giving participants four weeks to showcase their skills and earn rewards. The deadline to join a team was April 7th, so unfortunately, it is no longer possible to join this particular challenge. However, keep an eye out for future initiatives from Krause House, BIG3 BallHogs, and their partners, as there are sure to be more exciting opportunities to get involved in the future!

You can check full info here.

Successful Cohort and Next Steps 🚀

The Mochi Cohort 1 program, which was a collaboration between Krause House and Bond with Mochi, was an incredible success.

The program generated an impressive 730 clips, 207k plays, and 5,073 followers across India and the Philippines. Participants earned a total of $9,334 in rewards, while the Krause House DAO earned around $5k after the slashes and check-ins.

Here you can see an example:

This successful community-building experiment has encouraged the team to move forward with their plans to expand the program. In June, they are planning to launch another program in Nigeria in partnership with Jules Lance.

Mochi is excited to work with Krause House again and has plans to systemize content creation to generate even more viral content and increase their impact.

The team is looking forward to fostering a sense of competition among participants by running a DAO-esque contest with the 11 Mochi teams. Each team will submit their favorite clip, and the clip with the most votes from the Krause House community will win a bonus prize of $500.

A New Era of Collaboration and Community Building

The success of the Mochi Cohort 1 program in generating income and building communities across the globe is a testament to the power of DAOs and innovative collaborations.

By leveraging blockchain technology, these programs have enabled individuals from India, the Philippines, and soon, Nigeria, to earn rewards while contributing to the growth of Krause House and the wider community.

These programs have shown that DAOs can generate income and foster a sense of community on a global scale, breaking down traditional barriers and enabling individuals from different parts of the world to connect and collaborate.

In the world of sports, we are already seeing the potential of crypto and DAOs to transform the way teams and leagues operate. By leveraging blockchain technology, teams and leagues can create new revenue streams, engage with fans in new and exciting ways, and empower their communities to take an active role in the success of the organization.

As we look to the future, we can expect to see more exciting initiatives and collaborations from DAOs like Krause House and Bond with Mochi, leveraging the power of blockchain technology to build communities, generate income, and make a positive impact on the world.

The future looks bright, and we can’t wait to see what’s next!

Learn more about Mochi 💛

Mochi is a decentralized organization that offers a variety of web3.0 services, including games, clubs, DAOs, and worlds. The goal of Mochi is to bring together people from all walks of life and encourage them to work together towards common goals.

Mochi offers a team game that is designed to help players build sticky habits, hone their skills, and curate content together. The game is played with a bot named Mochibot, and it is one of the ways in which Mochi encourages collaboration and teamwork.

Mochi also hosts both URL and IRL events to bring people together in the real world. Additionally, Mochi invests in web3.0 projects and develops coordination tools that help facilitate community investment.

The organization is made up of activists, audiophiles, designers, dreamers, engineers, seekers, advisors, cyberfeminists, cryptonerds, film snobs, accountants, and memelords.

About Krause House 🏀

Krause House is a DAO governed by a community of fans, basketball lovers, and purists. Together, they will write the consensus rules that will bring the first fan-governed team to the NBA.

Website / Twitter / Youtube / Discord

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KAF
Krause House DAO

Web3 educator / DAO contributor. Follow me on Twitter @kafcrypto ✨