Sator — The Blockchain Solution for Network Television
In November, Krypital Group officially announced the completion of a strategic investment in Sator.
Sator — Project Introduction
Sator solves the problem of blockchain economic reform for the television broadcast industry. It enables viewers to more directly influence and interact with program content while being rewarded for their participation. Sator maintains viewers and content creators through an incentive model to increase and sustain viewership. This unites TV program providers and TV consumers in order to grow and improve the health of the TV broadcasting eco-industry.
Sator — A New Paradigm
Sator will develop a decentralized application that allows users to get NFTs, tokens, and other rewards just by watching their favourite TV shows. It will be launched at the end of this summer. This blockchain-based platform will allow TV viewers and distributors to build a community together. Users can use this application to watch programs on Sator and get rewards. Using the advantages of multiple blockchain technologies, including Ethereum and Solana, allows TV series producers to use customized NFT and automation technology to allow ordinary viewers to participate in program interaction more conveniently.
Open Digital Economy
The Sator platform integrates TV ecosystem players into an open economy, thereby increasing value creation and distribution.
1. Content Providers
Sator offers an easy-to-use staking mechanism that allows TV show providers to purchase and deposit SAO tokens to initially activate their content on the platform. Shows that use Sator enhance their viewer experience and attract more viewers. Furthermore, Sator allows them to immerse viewers in new ways to engage with their favorite shows.
2. Viewers
Sator brings viewers closer to their favorite TV shows. Driven by smart contracts, it allows viewers to gamify and participate in TV shows. This includes competition ranking, social sharing, and collecting show medals, such as NFT.
3. Content Creators
TV shows that activate Sator achieve measurable audience engagement results. Content creators can be rewarded for their content participation.
4. Third Parties (e.g. Advertisers)
In addition to viewers and content creators, the Sator platform is also specifically designed to process custom transactions through smart contracts that allow third parties (such as advertisers or sponsors) to utilize them in a unique way. Advertisers can clearly see the popularity of the show and provide tokens to creators to associate their products with the show.
Through such a cycle, a positive feedback loop is effectively formed, coordinating content creation, consumption, and tokenization among all stakeholders. Therefore, it establishes a healthy and evolving ecosystem.
How can content providers activate Sator to gain audience growth?
When content creators/providers stake their tokens, they can share their content on the Sator platform. If the content provider is willing to lock in more tokens, the Sator network will recommend the episode to the audience first. This will incentivize providers to lock in enough tokens to gain a large audience, allowing creators to get rewards for participation and viewership growth.
Moreover, content providers can create incentives for their viewers to award tokens to their own viewers. This is one of the best features of the Sator network. For example, a TV content creator might hide a QR code somewhere in their show. If this QR code is scanned at a specific time (via the Sator app), the platform will initiate a smart contract to automatically distribute rewards to that viewer.
How can the audience earn and use SAO?
1. Users just need to download the Sator App and they can register and browse Sator content in seconds.
2. On the app, users can select their favorite channels.
3. Users can earn NFTs, rewards, and Sator tokens by watching shows and interacting with series content by participating in fun games and quizzes.
The more tokens staked by viewers holding SAO, the more they interact with the content on Sator and the more rewards they receive. This staking mechanism not only drives demand for tokens, but also protects the network from malicious attacks.
As an early investor in Sator, Krypital is interested in Sator turning popular TV series into an open digital economy that allows stakeholders to interact and participate in peer-to-peer transactions. The vision to innovate technology goes hand-in-hand with revolutionizing TV industry ratings through blockchain technology. Krypital will help expand Sator’s global footprint and help nurture and deepen its community development.
Sator will conduct an IDO on the Dexlab platform in November
Currently, Sator.io（SAO）has announced a partnership with Dexlab, an IDO startup platform on the Solana chain, and will conduct an IDO in Dexlab in November.
About SATOR
https://instagram.com/satorsao
About Krypital Group
Founded in 2017, Krypital Group is a leading global venture capital firm and blockchain incubator with active arms in North America, Asia and Latin America. Vested in a complete blockchain ecosystem, the company has specific investment funds for both primary and secondary markets, as well as providing end-to-end services such as project incubation, brand management and technical advisory. To date, Krypital Group’s investments and incubated projects are valued at over $1 billion.
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