Dreamforce 2019: 10 Must-Attend Sessions!

The Ksquare Group
The Ksquare Group
Published in
3 min readNov 19, 2019

Are you attending Dreamforce 2019 but still don’t have a schedule? We know that with over 40 speakers and more than 2,700 sessions, it is easy to get lost. But don’t worry! Here we have 10 must-attend sessions you can’t miss this DF19.

Forrester: How MarTech Drives The Future of Engaging in Customers’ Moments

  • Speaker: Joe Stanhope (Forrester VP and Principal Analyst)
  • Summary: Marketers must rethink their data and technology strategies to overcome challenges and apply new capabilities to fully understand and deliver customer experiences. Hear from Forrester Research VP and Principal Analyst Joe Stanhope, on what the future of enterprise technology looks like, why two-way, real-time engagement is critical, and how you can get ahead of the curve.

Break Down Silos to Create Seamless Journeys with Your Customers

  • Speaker: Sarah Hatch (Senior Director of CSG Product Management at Salesforce)
  • Summary: Today’s marketing is about more than just campaigns — it’s every touchpoint with your customer. Join us to discover how to use Marketing Cloud Connect to leverage data across Marketing, Sales, Service, and Communities so you can build 1-to-1 relationships with your customers.

A Conversation with President Barack Obama

  • Speakers: Marc Benioff (Chairman and Co-CEO of Salesforce) and Barack Obama (44th President of the United States of America)
  • Summary: Join President Barack Obama in conversation with Marc Benioff, Salesforce’s Chairman and Co-CEO.

The Big Gap in Your Sales Cadences: Your People

  • Speaker: Ethan Beute (Chief Evangelist at BombBomb)
  • Summary: You know video adds a human element to your sales cadences. But will it slow you down? Will it be effective? Can your team do it? Learn the 3-step evaluation to determine exactly when and where to add video to your outbounding.

How Salesforce Builds Sales and Marketing Alignment

  • Speakers: Kevin Baldacci (Senior Product Marketing Manager at Salesforce) and Daniel Newman (Product Marketing Manager at Salesforce)
  • Summary: Ever wondered how Salesforce does sales enablement? Join us for a look behind-the-scenes at how we create, manage, and run internal campaigns designed to empower our sales reps. You will learn first-hand how we handle product launches and see examples of some of our most successful campaigns.

What Sales Ops Can Learn From Agile Development

  • Speaker: Douglas Rybacki (CPO at Conga)
  • Summary: Much like agile development, digital transformation is a constant evolution. Whether you are in sales ops, legal or a Salesforce admin, there’s much we can glean from the agile development process. In this session, we’ll discuss how to leverage agile development to achieve success on your digital transformation journey.

Top 10 Ways to Use Salesforce as an Employee Experience Platform

  • Speaker: Jodi Innerfield (Senior Manager, Product Marketing at Salesforce)
  • Summary: Engaged, productive employees lead to happy customers. So how can IT leaders make sure every employee has the tools and technologies they need to get their jobs done? Learn the top 10 ways you can build apps on Salesforce across your entire organization and leverage it as an Employee Experience Platform.

Build Company Internal Apps and Private Microservices with Salesforce and Heroku

  • Speaker: Christopher Marino (Senior Director, Product Management at Salesforce) and Srini Nirmalgandhi (Product Marketing Director at Salesforce)
  • Summary: Everyone knows Heroku is great for public facing web apps, but did you know that you can also develop apps for internal use that never hit the public internet, even when you need to integrate Salesforce data? This session covers the deployment of apps targeted for use behind the corporate firewall.

Brain Health and Resilience

  • Speaker: Deepak Chopra (Author, Metahuman Founder, The Chopra Foundation), Kat Graham (Actress, Musician & Humanitarian), Emilia Clarke (Actor and Founder of SameYou) and Bennet Omalu (Brain Expert, Researcher, and President Bennet Omalu Pathology)
  • Summary: Join us for a morning of limitless possibilities as we explore the untapped potential of the brain. The session will close with a mindfulness session led by the Plum Village Monastics as they help us unleash the powerful effect of gratitude on our brain health and overall wellbeing.

10 Paths to Business Growth and Innovation

  • Speaker: Tiffani Bova (Growth, and Innovation Evangelist at Salesforce)
  • Summary: This session will guide you through the clutter and confusion that surround growth, and help you find the right combination and sequence of actions that will work best for your particular company.

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The Ksquare Group
The Ksquare Group

We are technology innovators. Creating, designing, and building digital solutions.