Landbot Weekly Review: Disverse

I’m really happy to announce a brand new set of content: Landbot Weekly Reviews!

We spend all day testing landbots so we thought it would be cool to share the best ones with the whole community so we all can learn something new.

These reviews will consist of three parts: the purpose of the landbot, its content, and design. We believe it can give you some more visibility too and help you out with the conquer of leads!

We’ll start out with one of the latest landbots I’ve personally tested: Disverse, a decentralized Distributed Video Network that focuses on User Experience rather than view count.

Purpose

The purpose of this chatbot is double: 1) explaining to people what is Disverse and 2) getting leads — emails — of users interested in its launch.

Content

Built the right way. I might not be impartial here since I personally love these type of chatbots: Disverse is all about being fun and engaging users with emojis, GIFs, and dynamic fields.

It starts the way we always recommend: presenting him/herself as a character with a defined personality, Cosmocoon, and then the product itself, giving more and more details as visitors keep clicking on buttons.

It asks for your email to “stay tuned” (allowing you to modify it later) and then gets your name too (this happens right after, which is not usual but makes sense the fact that someone who has already entered his/her email is very likely to provide a name, too). It also gathers feedback if you give certain answers to the questions, which is cool.

And my favorite part: at a certain point, Cosmocoon asks you if you like his name. If you click you don’t, it’s going to ask you how would you want him to be called, and then will refer to himself with that name. This is so powerful since visitors really believe they can make changes in the interaction, changing even chatbot’s name!

Finally, Cosmocoon — or Cosmico, as I like to call him — provides some Social Sharing buttons that lead users to Twitter and Facebook using some HTML hacks (learn how to do this yourself here).

And there’s one more thing: it gives you the opportunity to start the conversation again at the end of the flow, creating a magic loop that allows users to test every path of such a fun experience.

Design

That dark galaxy background (image), the purple logo and a sober font make you feel like you’re in an 80s movie — I’m not going to say it… Stranger Things! — and matches perfectly the brand image. Light green buttons contrast and are easy to follow, something users appreciate.

And that GIF! 😻 Isn’t it lovely?

The overall design is simple yet effective and makes you feel like you’re discovering something new and disruptive, which I believe it’s their main purpose.

And that was all for our very first Landbot Weekly Review, hope you’ve enjoyed the read. Let us know if you have any questions regarding this or any other landbot, and drop us a line at hi@landbot.io if you want your very own Landbot to be featured here. 📸

See you next week, change and bot! 🤘