Meet Alex Daly, Launch Studio Expert
Today, I’m thrilled to introduce Alex Daly. Alex is a crowdfunding expert, who has been dubbed “Crowdsourceress” by the media.
Alex stumbled into the world of crowdfunding while working in the film industry. She quickly realized its potential and started a boutique crowdfunding consultancy called Vann Alexandra. In a few short years, her team launched groundbreaking campaigns for Oscar-winning filmmakers, MIT Media Lab inventors, Pentagram partners, Neil Young, Joan Didion, and the musical sensation TLC.
After working on hundreds of successful campaigns, and in response to her clients request for support beyond crowdfunding, Alex founded Daly — a marketing and comms consultancy with a unique community-driven approach.
Daly deeply engages with clients who truly believe and invest in what they’re doing, to help them discover and bring to life their untold stories. Their amazing roster includes some of the best designers on the planet, forward-thinking brands like Freitag and Upworthy, and women who are making a significant impact in the world.
In 2017, Alex authored her first book, The Crowdsourceress, a definitive guide for raising money and awareness through crowdfunding. In recognition of Alex’s contributions to the crowdfunding community, Kickstarter hosted the inaugural book tour event at their Greenpoint HQ.
Alex is a member of the Forbes 30 Under 30 class of 2016, and a frequent speaker at festivals and events for designers, innovators, entrepreneurs, and big thinkers.
For Launch Studio, Alex shares her team’s media and influencer outreach calendar, and provides a set of templates and guides to help creators pitch their products to journalists, bloggers, and influencers.
We are honored to have Alex on our team. She has mastered the art of media relations in the crowdfunding space like none other.
In this short video, Alex shares her story.
Applications are now open for the first cohort of our Kickstarter Masterclass, which will kick-off early this summer. Enroll to learn from Alex and our other amazing experts. Apply today, spots are limited.
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Launch Studio is an education studio focused on supporting designers, creative studios and startups who make physical products. Our first course, Kickstarter Masterclass, offers step-by-step guidance that empowers creators to successfully launch products using crowdfunding.
