Basketball Is My Favorite Sport, I Like The Way They Dribble Up And Down The Court!
We’ve all tried to pull off this sequence at one point: 5 (imaginary) seconds left on the clock, 2 defenders in front, a killer crossover (in the air), a (piece of crumpled paper) into the hoop (AKA, the trash bin).
It goes in. The sacred word comes right out of your mouth: “KOBE!”
(Sorry, Lebron Fans.)
Eventually this progresses into an obsession. You start playing real basketball with your friends, you follow your favorite team/s religiously, you own all the jerseys, you start arguing about which player is better with random people on the net. The next thing you know, you’re completely hooked.
From simply being a casual fan you begin to turn to analyzing advanced statistics, studying coaches’ playbooks and scrutinizing even the slightest mistakes players make, and as your perception changes and when you’re deep into those numbers, you start viewing them like they aren’t human beings who make mistakes. You begin to alienate friends because of their preferences in favor of supporting your favorite player. Okay, I think I better stop here.
The point is, basketball is undeniably the most popular sport in the Philippines. Rain or shine, typhoon or no typhoon, you’ll almost certainly find a group of people playing this sport in every corner of Metro Manila. It’s just that big here.
Introducing Ball Club, an on-demand platform for both casual and league games that gives you your own set of accredited referees and trained stat-keepers. These stats are permanently recorded on your player record and viewable on their website. Ball Club is relatively new to the scene, but primed to take over as the next big thing, tapping a large demographic with one of the things that Filipinos love the most.
Their business model is quite interesting. Ball Club CEO Paolo Engracia says that game referees were quite seasonal before they came around, meaning they only made money when there were games or leagues to officiate. Aside from the upfront booking cost from players (Which, most of the time is split amongst 10 people anyway), Referees are given round-the-clock work as the platform’s game count increases each week.
“I see my business and its limitless potential as a disruptor in the industry. It’s because we’re always looking to empower the end consumer (ANY Basketball player) by giving them the services and features they need and want, not only to bag accomplishments, but to share their Basketball experiences to the world. Whoever is closest to the Consumer wins. In terms of legacy, at this point I simply want to give our customers a newfound excitement for the sport.” — Paolo Engracia, CEO, Ball Club PH
Engracia’s vision for 2019 is to be able to launch their MVP application and begin to market it and improve on it. He hopes to attain more than 10,000 active, recurring users for the year and for them to see Ball Club as THE new Basketball thing in the country, and soon enough, beyond. His strategy is to use engaging content as a way to attract new customers each day and to amplify that by enabling user generated content coming from our platform such as their Stats and Game Results and possibly unique filters related to Basketball.
Ball Club boasts of 5,600 unique players registered in their database after less than a year of operations, an impressive feat and a good measure of the demand for their product. All indicators say they have nowhere to go but up from here, however, starting a new business always comes with its unique set of perils. Engracia recalls one example when he made the wrong decisions while building his team early on which led to a lot of wasted time. Soon enough, he says he learned that he had to focus on the things he could control. With his renewed perspective, his first order of business was to execute on one of their future revenue streams and test the waters with manual processes while their web platform was still being developed. Engracia credits this leap of faith as the main reason why they’re still around and why they’re quickly disrupting the industry.
“I bring to the table my Vision and my Business Management knowledge (from college and a few small ventures) as well as key market insights from more than a year of getting on the ground and building our processes and customer base. Plus a lifetime of living the life of the market im trying to pursue.”
Teams can view scores, schedules, individual statistics, and even a leaderboard which appeals to our competitive nature as Filipinos. With the Ball Club platform, gone are the days when we would post monster stats on our NBA 2K MyCareer players, because this time around, we can brag about our real world game.
BallClub.Ph is a startup under the Launchgarage Portfolio, the premiere startup accelerator in the Philippines. To schedule a game, find teammates or join teams, check out their Facebook group. To view scores, statistics and other information, check out the BallClub.Ph website.