Member-only story
The Day I Stopped Blaming Time — and Fixed My Meetings Instead
Most leaders think they have a time problem. What they really have is a meeting problem — and it’s costing them more than they realize.
Cameras off. Mics muted. Someone scrolled through emails. Someone else messaged me privately:
“Why are we even here?”
By 9:45, we were still circling the same issue. No decisions. No clear next steps. Just another hour gone.
When it ended, we all did what professionals do — we jumped straight into the next meeting.
That’s when it hit me:
We didn’t have a time problem. We had a meeting problem.
The Myth of “Too Busy”
For years, I’d blamed the clock.
We said things like:
- “We just need better time management.”
- “We need fewer meetings.”
- “People need to focus more.”
But the truth was simpler — and harsher.
We weren’t spending our time poorly.
We were spending it together poorly.
Research shows that 71% of meetings fail to achieve their objectives.

