10 Exclusive Reasons to Do HR Analytics Certification in 2023

Sonalisha Mohanty
Learnbay_data-science and full-stack
6 min readApr 25, 2023
A banner image titled, ‘HR Analytics Certification Know 10 Notable Secrets to a Lucrative Career’ shows an HR professional seated with a laptop working with analytics for better data visualization. The background shows, ‘bar charts’, ‘pie-chart’, and a ‘donut chart’ made with data available.

HR Analytics Certification Brings Magnificent Advancements in HR Management!!

We are moving towards a data-driven world; hence, functional roles are witnessing transformations. The introduction of ‘analytics’ in the technological world has unleashed exclusive features across industries.

In recent years, talent acquisition, management, and retention have become complicated. HRs fail to trace the reasons for retrenchment, layoffs, and labor shortages in the industry.

HR analytics has become a one-stop solution to all these issues. And this is why HR analytics certification is in demand.

Let us understand it.

What do you mean by HR analytics?

HR analytics is an approach to identifying and analyzing the data associated with the workforce for better management decisions. Some even call it "people analytics." Using such techniques, employees tend to play a key role in uplifting the business's growth.

HR analytics plays a role in making insightful and informed decisions throughout the employee lifecycle.

In the words of Grand View Research, "The HR analytics market expects a CAGR rise of 14.3% by 2030."

An image shows two HR professionals working and discussing HR-related data. One HR professional is seated with her laptop and the other pointing towards a screen showing the HR department.

Why HR Analytics?

It is not surprising that businesses are transforming and making desired changes to face a competitive world. Hence, every organization is encouraging adaptability to get acquainted with recent changes.

The ‘Human Resource Department’ holds an inevitable position in every organization. HR professionals are the main face of the department.

Basic education or a graduation degree cannot help you have a sustainable and resilient HR career in the long run. It demands continuous improvements that keep HRs updated with the changing business environment.

The substantial presence of HR Analytics Certification carries the power to do the unthinkable. A valuable HR analytics certification provides live capstone project benefits and facilities that help in upscaling your career.

No matter which organization you join, your career in the HR field has a bright future.

Here are the top ten known-exclusive reasons to get HR Analytics Certification:

Scope to play an HR analyst role with practical experience.

Let the facts and statistics do the talking!!

The industry sees several HR professionals who work continuously hard to manage people but fail drastically. Do you know the reason why?

Because they lack practical or evidential experience.

An HR analytics course opens the way toward an evidence-based HR analyst role. This makes an HR professional think and decide on the basis of the facts and evidence provided.

2. Quality recruitment and skilled talent acquisition

India is facing an unemployment crisis in several industries; hence, finding the right people for the right roles has become a difficult task. This increases attrition rates.

So how do we tackle this?

HR professionals basically hire by reviewing basic skills, qualifications, and work experience. But it lacks an organization-fit factor that widens the skills gap in the teams.

I have seen so many candidates join the team with good interview ratings but fail to cope with the organizational culture. This results in lower productivity and increased attrition.

HR analytics courses develop the skills of noticing organizational-fit factors. As a result, analysts hire those who are skilled, experienced, and compatible with the top performers in the company.

An image shows an HR analyst working with data for analyzing the patterns. The screen shows interactive charts in the forms of ‘bar graphs’, ‘pie-charts’, and ‘line graphs’ interpreting the data.

3. Performance Management

Employees are the lifeline of any business. Their performance decides their future.

HR professionals use performance management tools for the analysis of an employee’s productivity that lack quality analysis and interpretation.

HR analysts have the skill of reviewing the ROI of every employee with KPIs set. This increases interaction between the departments and leverages transparency.

Now with HR analytics certification, you can streamline performance with business targets and have better results.

4. Balanced rewards and compensation

Several times, I noticed employees leaving the company because they were not satisfied with their pay scale. Adding more, an uneven pay scale in a team increases the attrition rates.

Sometimes companies fail to match pay scale-related industry standards.

With HR analysts on the board, this is not an obstacle now.

HR analysts take data regarding pay disparities, industry standards, employee feedback, and retention expectations from the team. But with HR analytics certification, designing equitable pay scales has become easier.

5. Workforce planning

We plan everything from A to Z in our daily lives. Isn’t it?

Then why would workforce planning stay behind?

However, several fail to do so since they lack information on employees’ productivity, skills, and expectations.

Now you don’t have to worry about this if you are a certified HR analyst. This HR Analytics certification enables you to read, analyze, and forecast workforce demand-supply trends.

6. Analyzing the skills gap

‘Change is the only constant.’

We understand this but fail to implement it in our lives and keep repeating mistakes.

HRs even make mistakes in mapping the skills of employees that never get the scope to upgrade. But the HR analysts resolved this smoothly.

HR analytics software plays a heroic role here.

This software studies the skills gap algorithms and maps them to the expected skillset for every employee. As a result, decision-making becomes more transparent.

An image shows different professionals from diversified settings working together and discussing HR functions. The background image shows a professional standing and interacting with others about the process of people management using HR analytics software.

7. Diversity and Inclusion

We work in a culturally diverse workplace setting. Hence, diversity and inclusion have become industry trends.

HR analysts work on tracing diversity at all levels of employment and incorporating inclusiveness across every HR function.

This further sets the scope for improvements in organizational culture and related policies, mitigating gaps in the diversified teams.

8. Grievance handling leads to employee retention

Amazing people create an amazing working environment. But what if they start leaving all of a sudden?

As an HR professional, you may not like to lose your employees but rather retain them. However, your constant efforts are at risk if taken in the wrong direction.

This refers to employee grievances that are often overlooked. HR analysts can safeguard this with frequent policy enactment and revision.

This keeps the employees connected with the organization, and this sense of security retains them for longer. It also maintains control over their performance.

9. Occupational Health and Safety (OHS)

‘Health is wealth.’

Employee retention and engagement are directly connected to OHS. A properly guided OHS plan by HR analysts helps them control occupational risks.

Not only does it control the risks, but it also limits related costs. The circulation of safety protocols and the creation of a safe working environment are two sustainable outcomes here.

10. Elimination of workplace misconduct

Do you know, workplace misconduct is one of the reasons employees leave the company?

Favoritism, occupational stress, sexual harassment, and corporate politics are identifiers.

Manual handling of incident reports never reveals hard facts. HR Analytics software does speak out the data that incident reports carry.

With the use of employee feedback data, incident reports, and survey reports, HR analysts make tactical plans.

Wrap-Up

If you are an HR professional and are having difficulty resolving people management or workplace planning issues, try to upgrade your skills.

Do not take risks and stay as an HR executive with an average pay scale.

With months of learning and live capstone projects handled by the best HR Analytics Certification in India, you can become an industry expert.

So why wait? Enroll in the HR Analytics Program today!!

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