Uber unbundled Ubereats

Yedan Tao
1 min readFeb 25, 2018

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Uber’s ambition is no longer limited to the transportation service and further extended to the food delivery. Ubereats was unbundled by uber two years ago and has seen its business grow rapidly since then. Uber’s current revenue is still mainly from its transport service, but UberEats grow faster than the core transportation business.

Uber executives think that Uber has several advantages for delivery market. First of all, Uber has a huge cars of resources, with 2 million drivers who can also deliver food. In addition, Uber has done a lot of work on city mapping and the most efficient route, which can also reduce delivery time. The company is also accelerating the development of UberEats through partnerships, such as Uber and McDonald’s signed an agreement last year to provide delivery services.

Uber collaborates with several restaurants to provide food to its users and Uber’s drivers charge for delivering. The limited service coverage in order to delivery within 10 minutes and ensuring that Uber can as soon as possible to deliver food to the user. Like calling Uber, users can track the delivery progress of their ordered food via smartphone. Also, The driver also has the option of serving as a UberEats delivery driver, who can get a $ 5 after completing each delivery. Besides, there are no other hidden fees and charges will not go up or down.

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