I serve as a Product Designer in User Experience. I bring 13 years of experience in developing creative direction, user experience, digital strategy, interaction design, product development, brand development, marketing, advertising and early stage business development.
I have worked with brands ranging from, AOL, Univision Communications Inc, FIFA, Scholastic, NBC Universal & KPMG.
In a specialized world, generalist continue to triumph. My span in multiple disciplines have given me a feel of patterns and cross currents.
2007 — Graphic Designer
I started out as a traditional graphic designer, designing logos, brand style guides etc. Today I still drool over posters and typography.
2008 — Web Designer
I saw everything moving on to the web and forced myself to learn Flash, HTML & CSS. This definitely helped my career.
2011 — Interactive Designer
After working at advertising and creative agencies large and small, I moved on to media as an interaction designer with a firm focus on accelerating business goals and inspirations into viable products.
2015 — UX Product Designer
After attending a weekend at HOW Design conference in SF, I knew the next step in my career was to get on a product team. I joined NBC Universal and got a ton of experience in UX, UI, designing for iOS, Android, OTT etc.
2018 — Enterprise Designer
Enterprise was the shift I needed to stretch my creativity — and stimulate my career in the process. Enterprise design forced me out of my comfortable consumer facing habits — and into new approaches.