Responsible for: Visual Design • UX • Prototyping
Mobile Web Countdown Clock: A coded gradient background was used to help loading.
Desktop Countdown Clock: The red background option was used mostly to contrast against the already heavy blue site.
Business goal: Push video views.
Challenges: Separating live games and related sports videos.
I used flags in the LIVE games section to add contrast against the related videos. The competing country flags were contained in a “Versus” container designed to resemble a soccer field.
To solve for any language barriers, the universal “Play” icon was used for quick tap access.