How a Mail Order Catalog Reflected the Dark Side of America

The 1929 Johnson Smith catalog spoke volumes about American society

Barry Silverstein
Lessons from History
5 min readApr 20

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When English-born Alfred Johnson Smith relocated from Australia to the United States in 1914, he brought with him a novelty business that would become a national phenomenon. Establishing Johnson Smith & Co. in Chicago, Illinois, Smith became known for…

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Barry Silverstein
Lessons from History

Author, blogger and retired marketing pro. I like to write about brands, products and people of the past. Please visit my website: www.barrysilverstein.com