It Was Built By A Cereal Company, And Changed The Way We See Life Forever

Taking Videos of the Titanic was only its third greatest achievement

Erik Brown
Lessons from History

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ALVIN (DSV-2) At Woods Hole, Massachusetts (1964) — By R.A. Wahl, National Archives [Public Domain]

“The Bureau of Ships was skeptical about a Wheaties company designing a submarine. They really didn’t want to see this precedent set.”

— Engineer at General Mills Harold Froehlich, via Minnesota Public Radio

There are times in your life when you hear strange stories and inevitably wonder whether they’re true.

This might be the greatest example of this in history. But it’s more. Within one story, there’s many, nested in loops that are hard to believe. Yet, the group is true.

It takes place in a realm we think we’re familiar with and as a society we exploit to our benefit: the ocean. As a resource, it’s staggering what it produces. Not to mention its size.

Despite its vast area, the volume of food it supplies, and its use as a trade highway, we don’t know much…

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