Business | History | Technology

The Highly Misunderstood Segway Disaster

Why did the company fall from grace so easily?

Editorial rights purchased via iStock Photos

The Segway looked straight out of the Jetsons. It was equipped to self-balance and could blaze a path at 10 MPH.

It debuted in 2001 with great fanfare. Steve Jobs said it would be bigger than the PC.

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