Adaptability: The Competitive Advantage of Innovative Teams

How to liberate the change gene within your team.

Gustavo Razzetti
Fearless Culture

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Change is a collective experience — Pic by Tobias Mrzyk

“All failure is failure to adapt.”
— Max McKeown

Change is no longer optional.

Most companies are vulnerable to being disrupted — irrelevance is around the corner.

The illusion of stability is treacherous.

Blockbuster was a Fortune 500 company before being overthrown by Netflix. The former video rental leader was just the first victim. Through innovative video streaming offering, Netflix turned the whole entertainment industry upside down.

Innovation is a byproduct of a culture of change.

“If you don’t like change, you’re going to like irrelevance even less.”— General Eric Shinseki

Transformation has become a buzz word — every senior executive says it’s number one priority. However, most organizations are changing because they have to, not because they want to.

I get many requests from companies that “want to build a culture of innovation.” Unfortunately, some mistakenly believe that a culture of change can be “imposed” and, even worse, it can be built overnight.

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Gustavo Razzetti
Fearless Culture

For latest stories, subscribe: https://gustavorazzetti.substack.com I help teams have courageous conversations. Author of Remote, Not Distant