How GO-JEK Empowers Culinary SMEs

GO-TROOPS
GO-TROOPS
Aug 31, 2018 · 2 min read

A study by University of Indonesia’s Faculty of Economics and Business Demographic Institution on GO-FOOD found that GO-JEK’s ecosystem accelerates the growth of culinary SMEs in Indonesia. More than 250,000 culinary SMEs have joined the GO-JEK ecosystem through GO-FOOD since its launch in 2015.

Culinary SMEs joining GO-FOOD range from those having less than Rp. 1 million per month, to over Rp. 15 million per month in capital size, with 70% of them experiencing a 26% increase in turnover. The study also found 70% culinary SMEs feel inclined to go digital due to GO-FOOD.

Furthermore, GO-FOOD SMEs merchant partners also saves up to 30% of their operational costs since joining the ecosystem, as they benefit from GO-JEK’s fleet for delivery.

In addition to that, transactions within the GO-JEK’s ecosystem are digitally recorded and therefore make for a better bookkeeping. These documentations can be further utilized to support their bank loan application. The GO-JEK ecosystem also promotes SMEs popularity, which as a result helps pave their way into a wider market.

Take a look on how GO-JEK empowers culinary SMEs here:

Courtesy of Katadata

Interested to create impact at scale and empower local SMEs? Join us, here.

GO-TROOPS

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