How I got over 10,000 readers for my indie mystery novel

Celebrating small wins

Erwin Lima
Mar 1, 2018 · 6 min read

The life of an online mystery novel

For the couple of billion of you that don’t know yet, Face Value is a mystery novel that evolves around a few key questions:

1. Chance, probably

Or call it luck – whatever you want to call it, it probably accounts for a fair amount of the 10,000 pairs of eyes I’ve moved with my debutant words. Because, as Nassim Nicholas Taleb has taught me, and Jennifer Taylor reminded me in the article below:

In every endeavour there are a thousand factors at play, and you can only ever partly control a handful of them.

Luck is something that grows with every new arrow you shoot.

2. Honing the craft

Although I consider myself an inexperienced author, I am a professional writer. I’ve had quality training in writing both in academics and in courses as a professional.

  • I asked people I trusted to provide feedback for my first ten pages, then again for my first forty or so pages, and then finally for my finished draft.
  • I asked people I hardly knew for feedback on my final “draft”, and continued to ask feedback from online readers after the first publishing online in 2016.
  • I used online data analytics for visitor numbers to my site and reads on specific chapters — to see where I was captivating readers’ interest and where they were dropping off from the story.
  • I improved my writing and Face Value specifically with the help of all of the above, resulting in the story you can find here, now.

3. A lot of help from friends and strangers

Firstly, my significant other (my very talented girlfriend) was a great help in supporting me to do something ridiculous as self-publishing my debut novel as an online, multimedia series, for free.

What’s next for the beginning writer?

Firstly, of course, there’s always the next story. I have several ideas lined up, and at the moment I’m enjoying myself and hopefully providing value to a small amount of readers here on Medium, learning about this platform and about blogging.

Painters paint, Singers sing. Writers write.

I believe that for me to improve my skill and grow my readership, I should just keep learning by doing, receiving feedback and reflecting. For now I’m planning to and working on;

  1. Blogging more to see what value I can create for people in this space, here.
  2. Possibly giving Face Value a final run as a serial here on Medium, to see who else I can reach and who might enjoy a free, online mystery novel.

Life Beyond

Is there a life beyond the touch screen? A life beyond work, money, and bills? We think there is. We even think there's a life beyond your imagination. Blogs about balanced and conscious use of smart technology, living, and maximizing your potential. WS1806028

Erwin Lima

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I believe in exploring, expanding and maximising our potential. I write about writing, publishing, tech, marketing, science, love, money, art, society; life.

Life Beyond

Is there a life beyond the touch screen? A life beyond work, money, and bills? We think there is. We even think there's a life beyond your imagination. Blogs about balanced and conscious use of smart technology, living, and maximizing your potential. WS1806028