Tips for Using an Automated Phone Call Service to Improve Lead Qualification and Sales Growth

Bhawna Valecha
Vodex
Published in
4 min readNov 23, 2022

Have you ever wondered how a company might generate significant sales? What kinds of leads do companies produce? Can you even create leads without investing in advertising? Everyone is aware that firms often need to invest money to attract clients.

As an illustration, consider Facebook ads, Google display ads, affiliate ads, print media, etc. Businesses must constantly make payments in some capacity. They will have to pay considerably more if word-of-mouth advertising is involved! Only their time and dedication will not be compensated. This implies that it’s never too late when someone says, “If I had known.”

Are you prepared to increase your company’s productivity? If so, a business that makes automated phone calls is your best option. You’ll not only save time, but it will also need less manual labour overall. Here are some pointers on how to employ an automated call service for your company: -Using an automated phone call service can boost your sales and lead generation at a reasonable price.

It can be utilised to lower expenses and time associated with manual labour while increasing the response rate of your marketing campaigns.

Other call centre technologies, such as IVR (Interactive voice response) and CRM can be combined (Customer relationship management).

If you know how to maximize your cold calls and follow-ups, you should be able to qualify more leads and spend less time pitching new prospects.

What is a service for automated phone calls?

Automated phone calls are telemarketing that connects with potential clients by playing pre-recorded messages. These messages can be used to gather information about potential customers or to advertise a good or service. Similar to text messaging, the automated phone call service enables businesses to reach customers directly over the phone as opposed to through text messages.

How Does It Work?

When you use an automated phone call service, you will receive a number of different options for how you want your message sent out. For example, you may choose whether your message will be sent out as an audio file or as a video clip whether it will be sent out on a specific date and time; and who will receive it (i.e., everyone in a particular area code). You will also have the option to upload any audio files that need to be played during the automated phone call service’s message.

The automated phone call service will broadcast your message at the time provided once everything has been configured in accordance with your instructions. You can always check back on their website later to see if anything went wrong during transmission time and if there are any issues along the way

Tips for Using an Automated Phone Call Service to Improve Lead Qualification

Service for Automated Phone Calls

When it comes to qualifying leads, companies can benefit greatly from automated phone call services. It’s simple to set up and can be used for a variety of purposes. Using these phone sales expert techniques, you can improve your calling approach and boost the number of sales you close.

1. Determine the best time to call

According to a CallHippo study, the best time for a cold call is between 4 and 5 p.m. Even if you cannot squeeze all of your cold callings into two hours every week, you should try to use those two hours.

2. Establish a calling goal.

Before you pick up the phone to conduct a cold call, develop a plan of what you want to achieve.

For example, you might want to:

  • Enhanced comprehension of your prospect’s workflow
  • Learn about the people who make purchasing decisions.
  • Make another appointment to speak with them.
  • A pre-planned series of questions can help you steer the conversation in the right direction.

3. Look into your lead’s competitors.

Planning your sales calls should entail identifying your prospect’s main competitors, which are:

  • Unique selling point
  • Marketing strategy
  • Brand identity
  • Understanding your client’s problems will allow you to better personalise your solutions to match their requirements.

4. Expect to receive a voicemail.

If you are unable to reach your lead, be prepared to leave a quick but powerful voicemail.

There are numerous voicemail scripts available online, however here are some guidelines to keep in mind:

  • Declare the purpose of your call right away.
  • Use enthusiasm, humour, or major findings about the client’s business to make yourself stand out.
  • Keep voicemails to a maximum of 30 seconds.
  • When your prospect calls back, take notes and be ready to begin the conversation right away.

5. Use a script to help you manage your time better.

Many sales professionals rely on pre-scripted cold call templates to boost their time efficiency and keep more directional control over their sales engagements.

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