Who is Who at LiqEase
– Meet the team behind the company that is disrupting trade finance
The LiqEase team is developing a technology, based on the Traxia ecosystem, which has already launched V1 and V2 of the liqease.com platform. This platform, which aims to disrupt the traditional trade finance market, has grown significantly since its inception, and we are proud to introduce the team below.
Co-Founder & CEO
Tobias Pfütze studied Business Administration in Germany and China (Tuebingen University, Peking University and Tongji University). Soon after he graduated he started his first FinTech company in the field of mobile payments.
His first company, PayMey, was a similar payment platform to AliPay and WeChat Pay. The team managed to raise equity crowd-funding twice and delivered a proof of concept.
Tobias is a visionary who designed the Traxia ecosystem. He found inefficiencies in the securitization, factoring and collateralization systems and discovered how to tap into those business opportunities to create transparency in international trade finance.
Jean-Michel has a Master’s Degree in Computer Science from Epitech Paris and Stockholms Universitet. He is an enthusiastic tech-entrepreneur who loves to use new technologies and approaches to solve the modern problems our world faces. He has worked on a number of innovative IT projects, such as a blood stock management platform for hospitals at InnovHealth, Big data mobile app at Accor and IoT (Internet of Things) moneybox at Yellow Innovation at YBC Agency.
At LiqEase he masterminds the blockchain/smart contract development (Ethereum, Solidity, Truffle, NodeJS) and he is responsible for the software related project management of Traxia.
Chief Operating Officer
Roger Chu is a seasoned executive in SME banking and the retail lending industry. He has 22 years’ global experience in business & sales management, product development, risk management, merger & acquisition, and FinTech venture development. He worked for 9 years at Standard Chartered Bank, responsible for the risk management of USD 11 billion of the global small business lending portfolio in Asia, Middle East, and Africa.
Before joining LiqEase he was the COO of Quark Finance, one of the top 50 FinTechs in China, responsible for all of the lending business units. He also held senior leadership roles in GE Capital, ABN Amro Bank, and TransUnion across Asia.
He has a computer engineering degree from the University of Hong Kong and an MBA from University of Maryland, College Park, USA.
Chief Marketing Officer
Bruno holds a Master’s degree in Business Administration and Management from NOVA Business School in Lisbon. Bruno started his international career in a publicly listed industrial group where he held the positions of financial controller, finance director and supply chain director. After seven years in the cement world, he decided to initiate his own entrepreneurial path by starting his own projects in Shanghai, China. The first one was a company that combined hastag printing with social media marketing. He then founded and managed the APAC office of Sales Engine Online which gave him experience in performance advertising and user acquisition campaigns. Being a blockchain and crypto enthusiast, he co-founded in 2017 The Blockchain Marketing Agency where he served as the digital strategist.
Bruno’s responsibilities at LiqEase are to simplify the message across all channels and grow the user base which will ultimately lead to a higher brand value.
Managing Director Hong Kong
Alex has a strong background in consulting, initially working for Deloitte and then for Porsche Consulting. Prior joining LiqEase he gained extensive international supply chain experience whilst working for Apple as a Global Supply Chain Manager. He is a results-oriented, adaptable professional with proven ability to lead successful cross-functional initiatives across industries and geographies. He is an organizer and motivator of project stakeholders at all levels of an organization, creating the buy-in necessary to push strategic and operational priorities to a successful conclusion. He started supporting LiqEase when he was involved in pitching and selling to Multinational Corporations as an advisor, and then his role developed into a full-time position as a Managing Director of our Hong Kong office.
Alex holds a Bachelor Degree in Economics and Business from The American University of Paris.
Managing Director Europe
Miguel Solana holds a Master in International Economics from Stanford University and a Master in Management, Information Systems and Digital innovation from London School of Economics and Political Science. Miguel has built a 10+ year career in banking with multiple management positions at Santander bank, including Head of New Initiatives in technology and digital banking in China. Prior to that, he worked at Telefónica and The World Bank.
After graduating in finance, Jack worked for China Export & Credit Insurance Corporation (commonly known as Sinosure), the biggest Chinese state owned credit insurance enterprise. Here he focused on SMEs trade finance, gaining valuable insights into the industry and building an extensive client network. His skill set includes credit insurance, credit rating and risk management. During his time at Sinosure, he saw that SMEs face a lack of access to trade finance and so established his own start-up, ExtrCredit, a specialty trade finance and credit insurance broker for SMEs. At LiqEase he is continues to solve this problem, but in a modern technologically advanced way.
Jack holds a Master degree in Finance from Shanghai University of Finance and Economics.
Leif J. Josub
Leif Josub joined LiqEase as a Financial Advisor to merge his corporate expertise with his entrepreneurial spirit into a single unit creating value for both clients and investors. Prior to working in FinTech for LiqEase, he covered major international clients at PricewaterhouseCoopers’ corporate tax division and also gained experience in Deutsche Bank’s Corporate & Investment Bank.
Leif holds a degree in Taxation and Auditing and has lived in Germany and France before he came to China.
Nina is a marketing professional who has a passion for all aspects of communication, both traditional and digital. As a student, she worked on different student and NGO projects which covered marketing and event planning, as well as the organization of student exchanges.
She started her career in journalism, writing for a Slovenian national newspaper. She then gained valuable experiences in Public Relations, working at a PR and Communication Agency, SPEM Communication. Here she covered the social media channels for a client in the financial services industry.
She moved to Shanghai in 2018 and started co-creating the fintech & blockchain communication at LiqEase.
Ksenia is a Marketing Analyst who conducts research and provides insights into the market, the trends, the competitors, and current campaigns. In addition to supporting the team, she is masters student at Fudan University and a core member of the Fudan Blockchain Association. She is interested in investment effectiveness measures which was the topic of her bachelor’s thesis. Ksenia then focussed on FinTech, which led her to Shanghai and then to LiqEase.
Ksenia is also a trained translator.
As LiqEase’s Marketing Intern, Lisa contributes to the team’s communication efforts, ranging from social media, website content and PR activities. She completed her bachelor degree at Oxford Brookes University in the UK and is currently enrolled in a master’s program of SKEMA Business School. She is experienced in event coordination and German to French translation, and has a passion for international marketing.
Before joining LiqEase, Malak was an intern at Bank of Africa-Paris and BMCE Capital.
She is currently completing her masters degree at EMLYON Business school.