What this is…is not, & Some Methodology
Here’s to trying to make this noncontroversial and easy to understand…that usually works well on social platforms right? :)
#1: We are Republican political strategists, and at least initially, this work will focus on the Democratic Presidential primary. It is non-partisan and focused on the data around the candidates as aggregated via social listening/intelligence tools.
The goal is to analyze how the conversation around the candidates evolves as the races evolves…trends, outliers, influencers, impact…etc etc…compare differences and similarities, and ultimately, predict who will win (kidding).
We think it will be fun and interesting. Hopefully you do as well.
In the future, we will focus on other political/news items that do not conflict with our work, and if they do, we will note it.
#2: If you have questions on what social listening/intelligence is here is an in-depth wiki to read. We will summarize more below.
A MAIN POINT: ***The data is public***
From Wiki:
“Social media measurement, ‘social media monitoring’ or social listening [is a way of computing popularity of a brand or company by extracting information from social media channels, such as blogs, wikis, news sites, micro-blogs such as…
