LITTLE PHIL’S NEW AI POWERED ASSISTANT SAVES CHARITIES THOUSANDS ON FUNDRAISING AND MARKETING OVERHEADS

Josh Murchie
LittlePhilNews
Published in
3 min readApr 18, 2023

PRESS RELEASE — APRIL 18, 2023 — FOR IMMEDIATE RELEASE

Gold Coast, Australia — Little Phil, the charity fundraising platform backed by the QLD Government’s Ignite Ideas Fund, has announced the beta release of its AI-powered assistant, which helps charities and causes save hundreds of dollars a week and hours of time creating blogs, emails and social media posts. The product uses custom data and a proprietary engine with the latest OpenAI models to make it easier for charities to create fundraising campaigns on the Little Phil platform and optimised posts for Facebook, Twitter, LinkedIn, and emails, and industry leading blog articles.

Little Phil’s AI-powered assistant leverages cutting-edge machine learning technology to quickly generate optimised social media campaigns with as little as one sentence. The system intelligently understands the organisation and campaign it is working on and creates content that is tailored to the audience and optimised for maximum impact.

Little Phil’s AI Charity Assistant Creates SEO Optimised Campaign & Nonprofit Organisation Content in Seconds

“We are proud to offer this innovative solution to charities and causes, especially during a time when resources are scarce,” said Josh Murchie, CEO of Little Phil. “Our AI-powered assistant is designed to save our charity partners time and money while delivering well written content that resonates with their audiences, and continues to learn and optimise with improved features over time.”

Charity Fundraising and Marketing Managers will be able to save significant time to focus on more strategic work, and maximise the impact their organisation can have.

Little Phil has a proven track record of innovation, having been named Gold Coast Young Entrepreneurs of the Year for their sector in 2022. The company was also selected to be featured at WebSummit, the world’s largest tech conference, where it represented Australian technology startups.

Charities and causes interested in optimising their fundraising and social media and marketing campaigns can sign up for the Little Phil platform and try the AI-powered assistant for themselves. This cutting-edge technology will save them time and resources, enabling them to focus on achieving their fundraising goals and fulfilling their organisations charitable mission.

For more information, please review the product Beta demonstration video here or visit Little Phil’s website at littlephil.org

Contact:

Name: Mathew Sayed

Email: support@littlephil.org

About Little Phil:

The micro philanthropy platform, aptly named Little Phil was founded out of Griffith University in October 2017 and believes that we can combine passionate people with scalable emerging technology to make the world a better place.

It all started with a mission to develop a smartphone optimised giving platform designed for the next generation of givers. Little Phil has now evolved into creating a total giving ecosystem that connects donors, businesses, and brands more directly with charities and beneficiaries. This provides donors with increased transparency around where their donations go and charities the ability to reduce overheads, showcase the difference every dollar makes in real-time, and access new and alternative fundraising streams to increase sustainability.

Little Phil has won industry awards for innovation, works closely with top professors from Australian Universities, represented Australian Fintech and Social Enterprise Startups at the largest technology conferences around the world, and is proudly supported by the Queensland government’s Ignite Ideas Fund.

Learn more at: littlephil.org

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Josh Murchie
LittlePhilNews

Co-founder & CEO littlephil.org & Head of Impact ProjectX | blockchain for social impact | micro-philanthropy