How to Listen to What Your Brain Is Telling You

Your stories give you insight into who you are

Matt Inman
Dec 23, 2020 · 7 min read

Emotions are the key

The limbic system of the brain regulates, among other things, emotions and feelings. It can’t speak directly to you. Instead, it communicates through moods and feelings, which in many of us can lead to more than a few “lost in translation” moments. Those times we end up misinterpreting the signals.

Understanding what, how, and why

Sinek has spoken to countless audiences and written five best-selling books. He first came on the scene through the wildly popular 2009 Ted Talk, How great leaders inspire action. In his talk, he introduces us to his “Golden Circle” concept. The concept states organizations have a What, How, and Why. And many companies understand their What or How. But very few know Why they do what they do.

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simonsinek.com

How can this help you?

With the book’s success, it occurred to him individuals needed a way to discover their Why. The follow-up to his first book was obvious, and when “Find your Why” was published, it came with a process for anyone to undertake finding their Why.

Finding your why

You start by thinking of critical times in your life. These can be memories, good or bad, recent or long past. These are times when you have a strong emotional and visual connection to the memory. You will need to recall these stories in as much detail as you can.

The power within you

Having gone through the exercise over a year ago has helped me many times over. In two situations, I was offered positions with companies. Looking at my Why statement and comparing it to what I would be doing, I could see they weren’t compatible. I wasn’t going to be fulfilling my Why. I passed on both of them.

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Thanks to Marisa Hoenig, Nihan Kucukural, and Wendy Scott

Matt Inman

Written by

Success coach, TEDx facilitator, and Travel nerd. Connecting with amazing people to encourage you to take action in your life. Let me help at mattinman.com

Live Your Life On Purpose

Get Purpose. Get Perspective. Get Passion.

Matt Inman

Written by

Success coach, TEDx facilitator, and Travel nerd. Connecting with amazing people to encourage you to take action in your life. Let me help at mattinman.com

Live Your Life On Purpose

Get Purpose. Get Perspective. Get Passion.

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