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Should Your Brand ride the Coronavirus Wave to drive gains?

RNO1
RNO1
Mar 9 · 3 min read
Image Credit: 2020 Coronavirus (COVID-19), 3D Design Simulation. © 2020 RNO1

Agency Insights from Michael Gaizutis, Founder of RNO1

Welcome to 2020… Where possibilities for brands are limitless. The economy is strong (locally and globally). Consumers are spending, cross-channel, in digital and physical environments. Users are signing up for new apps and virtual services. AR, VR, AI, Machine Learning is technologically progressive. Autonomous vehicles and drone-like (flying) cars are the latest craze. Brands, companies and startups are investing more money and resources than ever before in marketing spend to yield breakthrough (uncanny) gains and profits.

Brand health is, well, quite good. Or, is it?

Right now, we’re at a (brand) crossroads. A place that allows us to be seen and heard in the right light, or quickly judged and ridiculed for impromptu actions. Some may be trigger happy, ready to act on impulse, and see short surges of monetary gain. Others will be more holistic in their thinking, and therefore process and act logically, with a big-picture win on their radar.

The million (or billion) dollar question is, how will your brand be seen, heard, and remembered?

Let’s ride the Coronavirus Wave to drive (brand) growth, not gains.

RNO1 is an Agile Brand & Digital Experience Agency — deep-rooted on the west coast, with a global edge. We make waves™.

Michael Gaizutis is the Founder of RNO1 — he leads the agency vision and culture, while fueling momentum for game-changing brands.

For more Agency Insights be sure to follow rno1.com. © 2020 RNO1

livethebrand

RNO1 | Agile Brand & Digital Experience Agency | We make waves™ | rno1.com

RNO1

Written by

RNO1

We guide game-changing companies, across platforms & places, through agile design & digital experience. We make waves™. www.rno1.com

livethebrand

RNO1 | Agile Brand & Digital Experience Agency | We make waves™ | rno1.com

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