London Brief #37: If not Uber then Gett.

Piotr Wrzosinski
London Brief
Published in
2 min readSep 26, 2017

LinkedIn founder in EF’s board, Microsoft ousting Benetton from Oxford Circus. Read more in this issue.

People

Reid Hoffmann (co-founder of LinkedIn) of Greylock Partners has invested in Entrepreneur First, a London-based hub for startups, alongside Mosaic Ventures and Founders Fund. Mr Hoffmann is also joining the board of EF.

London mayor Sadiq Khan, employment rights campaigners, and the trade body for the capital’s black cab drivers, who have been staunch opponents of the US ride-hailing app, unanimously backed TfL’s decision to reject Uber’s application for a new licence in London. The basis for the decision is that Uber is not a “fit and proper” private car hire operator.

In the news

Gett and Citymapper are launching Gett Together, a new bus line in London. The BB1 service will run between Highbury & Islington and Waterloo. Gett claims it will be 60 percent faster on fixed routes than a bus.

EF’s 8th Demo Day took place at King’s Place in London’s King Cross. Fourteen startups pitched the crowd: Metis Labs, Kiroku, Kue, Robik AI, Migacore Technologies, Machine Medicine, Mobilus Labs, GTN, Agrosight, Sensum Technologies, CargoMate Technologies, ConnectMed, Portify, and Resurgo Genetics. The show was stolen by the $12.4m investment by Greylock Partners that we have covered above.

Microsoft is to open its first brick-and-mortar store in the UK, a stone’s throw from the flagship Apple Store in Regent Street.

Business as usual

Number of the day

$12.4m: the latest price tag for the position in EF’s board.

Idea

London Brief is a weekly selection of essential information about startups, technology and the business scene in London. Got news? Give us a shout at londonbrief@netguru.co.

Piotr Wrzosinski

On behalf of the London Brief Team

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Piotr Wrzosinski
London Brief

Digital marketing professional specialized in regulated industries. All views expressed are my own.