Look at SXSW 2017
We have some exciting news to share | Come say hi!
Next week Team Look will be showcasing at the fantastically eclectic South By Southwest festival in Austin Texas. We are really looking forward to meeting tons of cool people!
The future of media context
Media distribution and content consumption will never be the same again thanks to mobile livestreaming and the ubiquity of social media. Modern consumers prefer to consume news and media in their personal feed. Moreover, they want this content to be highly visual, snackable and curated.
This paradigm shift represents a significant challenge for media organizations worldwide. Their current model and workflow of sourcing and distributing content is not aligned with the preferences of this modern consumer. Lots and lots of renown media houses are looking for new and innovative ways to engage with their community of users on the channels that they prefer. Allowing them to stay relevant in this age of media modernization.
The Look Live Media Platform
After launching the consumer app for both Android and iOS we’ve been vigorously developing the Look Live Media Platform to help media companies to stay relevant. And now it’s here!
Our online platform allows companies to source and select User Generated Streams (UGS) in over 90 countries by tapping into our pool of users. Our solution allows to use the entire crowd to source highly visual, snackable and authentic content. All the streams shot by our community are centrally stored and accessible to the media company. The format of the streams has been built specifically to maximize compatibility with social networks and integrate seamlessly within the personal feed of users. Contextually correct.
Brands working with Look are guaranteed to answer the needs and desires of the modern consumers, thus allowing them to stay relevant. We are super excited about what’s next!
Feel free to come say hi at SXSW (Booth 1020) and see our solution live or drop us a line if you would like to have a demo!
See you at SXSW!